爱上消消消 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 爱上消消消’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 爱上消消消.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 爱上消消消

App Name : 爱上消消消

Logo

爱上消消消-SocialPeta

OS : Android

Network : 腾讯社交广告(广点通),趣头条,快手

Developer : 南京魔度互娱信息技术有限公司

Publisher : 成语消消消,Bubble Shooter,熊猫四川麻将,成语消消消,守护球球,极速清理大师,乞丐皇帝

Total creative ads during the time period : 4,947

Duration : 226

Popularity : 342,119

2. 爱上消消消’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser 爱上消消消 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 爱上消消消 in the recent period. As of 2020-09-07, among the 爱上消消消‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, 爱上消消消’s the proportion of networks impressions are placed like this:

腾讯社交广告(广点通)’s proportion is 65.07%,

’s proportion is ,

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In the date of 2020-09-07, 爱上消消消‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 58.62%.

3. Top 3 Ad Creative Analysis of 爱上消消消

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 爱上消消消. We can see some advertising trends.

Top 1 Ad Creative of 爱上消消消

Ad Details :

Headline :超好玩的消除类游戏,玩着玩着还挣钱了,爽炸了!

Text :

Top 2 Ad Creative of 爱上消消消

Ad Details :

Headline :爱上消消消

Text :魔性休闲手游!爱上消消消,开启你的消除赚金币之路!

Top 3 Ad Creative of 爱上消消消

Ad Details :

Headline :爱上消消消

Text :魔性休闲手游!爱上消消消,开启你的消除赚金币之路!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 138 109 109
Popularity 924 849 848
Dimensions 720 x 1280 750 x 1332 750 x 1332
Creative Type Video Video Video
Network 西瓜视频 腾讯社交广告(广点通)
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 爱上消消消 in recent advertising is 西瓜视频, and the main creative type is Video.

In conclusion: The above is a free 爱上消消消’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 爱上消消消, you can click the app name below to view related reports.