2Taps Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 2Taps's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 2Taps.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 2Taps
App Name : 2Taps
Logo：
OS : Android
Network : Facebook,Instagram
Developer : 2Taps Serviços de Tecnologia LTDA
Publisher : Instagram
Total creative ads during the time period : 10
Duration : 716
Popularity : 6,970
Check ASO Keywords of 2Taps
2. 2Taps’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 2Taps in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 2Taps in the recent period. As of 2020-12-05, among the 2Taps‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-05, 2Taps's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-05, 2Taps‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 2Taps
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 2Taps. We can see some advertising trends.
Top 1 Ad Creative of 2Taps
Ad Details ：
Headline ：Simplifique o pagamento das suas contas com 2Taps
Text ：Pague as contas de restaurantes e estabelecimentos do seu celular, sem fila e de qualquer lugar.
Experimente o 2Taps agora!
Top 2 Ad Creative of 2Taps
Ad Details ：
Headline ：Simplifique o pagamento das suas contas com 2Taps
Text ：Pague as contas de restaurantes e estabelecimentos do seu celular, sem fila e de qualquer lugar.
Experimente o 2Taps agora!
Top 3 Ad Creative of 2Taps
Ad Details ：
Headline ：Simplifique o pagamento das suas contas com 2Taps
Text ：Pague as contas de restaurantes e estabelecimentos do seu celular, sem fila e de qualquer lugar.
Experimente o 2Taps agora!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 683 | 686 | 715 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 720 x 1280 | 720 x 1280 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for 2Taps in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free 2Taps's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 2Taps, you can click the app name below to view related reports, or you can find more info in ASOTools.