Airbase - Spend Manager Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Airbase - Spend Manager’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Airbase - Spend Manager.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Airbase - Spend Manager

App Name : Airbase - Spend Manager

Logo

Airbase - Spend Manager-SocialPeta

OS : iOS

Network : Google Ads(Admob),Twitter

Developer : Ishaan Sutaria

Publisher : Zoe's Kakebo,印章 - 设计自己的印章,دايت - Dite,Simple ToDo,New Year 2018 Countdown,Company Browser,PrintEasy: Print Anything From Anywhere Easily,Time Tracker - Timesheet,Janmashtami Photo Frame

Total creative ads during the time period : 43

Duration : 321

Popularity : 3,043

2. Airbase - Spend Manager’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Airbase - Spend Manager in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Airbase - Spend Manager in the recent period. As of 2020-08-28, among the Airbase - Spend Manager‘s ad creative, the Html category’s proportion is 100.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-28, Airbase - Spend Manager’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

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In the date of 2020-08-28, Airbase - Spend Manager‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Airbase - Spend Manager

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Airbase - Spend Manager. We can see some advertising trends.

Top 1 Ad Creative of Airbase - Spend Manager

Ad Details :

Headline :How to level-up your old-fashioned spend controls

Text :Controllers: Here's how to replace your outdated spend controls with more effective strategies that won't slow down your team. https://t.co/hEOQXc4dAr #controller #finance

Top 2 Ad Creative of Airbase - Spend Manager

Ad Details :

Headline :Path to Becoming a CFO

Text :Get career advice, tips, and best practices from the best in finance! Join us each month in San Francisco for the "Path to Becoming a CFO" featuring interviews with top finance leaders, executive recruiters, and board members! #cfo #finance Click for the full lineup:

Top 3 Ad Creative of Airbase - Spend Manager

Ad Details :

Headline :How SaaS is breaking the corporate credit card

Text :SaaS has been making life easier for everyone except the finance department. Find out how SaaS subscriptions and corporate cards are creating problems for businesses and what we're doing to fix it. https://t.co/9d0THLourD #spendmanagement #saas #virtualcards

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 30 1 1
Popularity 135 52 52
Dimensions 1200 x 628 800 x 419 1200 x 600
Creative Type Image Image Image
Network Twitter Twitter Twitter
Related Ads 1 1 1
Countries United States,Australia,United Kingdom,Canada Canada,Australia,United States,United Kingdom United Kingdom,Canada,United States,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for Airbase - Spend Manager in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free Airbase - Spend Manager’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Airbase - Spend Manager, you can click the app name below to view related reports.