Proenem Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Proenem’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Proenem.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Proenem

App Name : Proenem

Logo

Proenem-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Prodígio Educação

Publisher : Fotor - Photo Editor & Collage,拼立得 - 美圖拼圖相機,All Recipes Free

Total creative ads during the time period : 28

Duration : 170

Popularity : 2,442

2. Proenem’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Proenem in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Proenem in the recent period. As of 2020-08-30, among the Proenem‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 50.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, Proenem’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-30, Proenem‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Proenem

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Proenem. We can see some advertising trends.

Top 1 Ad Creative of Proenem

Ad Details :

Headline :AQUI AS AULAS NÃO PARAM!

Text :É isso mesmo galera, você que pensou que seria prejudicado(a) com a suspensão das aulas presenciais, devido à multiplicação de casos do atual coronavírus, pode ficar tranquilo(a)! A partir de segunda-feira (16) pela manhã, teremos uma turma com aulas ao vivo de REFORÇO para o Enem e para os outros vestibulares, transmitidas gratuitamente pelo YouTube.

Top 2 Ad Creative of Proenem

Ad Details :

Headline :AQUI AS AULAS NÃO PARAM!

Text :É isso mesmo galera, você que pensou que seria prejudicado(a) com a suspensão das aulas presenciais, devido à multiplicação de casos do atual coronavírus, pode ficar tranquilo(a)! A partir de segunda-feira (16) pela manhã, teremos uma turma com aulas ao vivo de REFORÇO para o Enem e para os outros vestibulares, transmitidas gratuitamente pelo YouTube.

Top 3 Ad Creative of Proenem

Ad Details :

Headline :AQUI AS AULAS NÃO PARAM!

Text :É isso mesmo galera, você que pensou que seria prejudicado(a) com a suspensão das aulas presenciais, devido à multiplicação de casos do atual coronavírus, pode ficar tranquilo(a)! A partir de segunda-feira (16) pela manhã, teremos uma turma com aulas ao vivo de REFORÇO para o Enem e para os outros vestibulares, transmitidas gratuitamente pelo YouTube.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 3 3 3
Popularity 55 55 55
Dimensions 400 x 224 400 x 224 1200 x 628
Creative Type Video Video Image
Network Instagram Facebook Facebook
Related Ads 1 1 1
Countries Brazil Brazil Brazil
Language Portuguese Portuguese Portuguese

Through the above analysis, we can see that the most effective channel for Proenem in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free Proenem’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Proenem, you can click the app name below to view related reports.