Alo Yoga Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Alo Yoga’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Alo Yoga.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Alo Yoga

App Name : Alo Yoga

Logo

Alo Yoga-SocialPeta

OS : iOS

Network : Instagram,Facebook,Audience Network

Developer : Color Image Apparel, Inc.

Publisher : 打工趣 - 最棒的兼職工作資訊平台,Mail.ru – Email App,BeSoccer - Soccer Live Score,Email Client – myMail,Call Recorder,Ameba,Fotor - Photo Editor & Collage

Total creative ads during the time period : 336

Duration : 143

Popularity : 18,940

2. Alo Yoga’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Alo Yoga in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Alo Yoga in the recent period. As of 2020-09-07, among the Alo Yoga‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 25.0%, Carousel category’s proportion is 25.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Alo Yoga’s the proportion of networks impressions are placed like this:

YouTube’s proportion is 96.81%,

Instagram’s proportion is 3.19%,

Facebook’s proportion is 0.0%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Alo Yoga‘s network with the most ads is YouTube and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Alo Yoga

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Alo Yoga. We can see some advertising trends.

Top 1 Ad Creative of Alo Yoga

Ad Details :

Headline :NEON DROP

Text :Neon is here! Wake up your Summer look & practice with juicy, ultra-bright styles for doing all the things.

Top 2 Ad Creative of Alo Yoga

Ad Details :

Headline :Alo Yoga

Text :Neon is here! Wake up your Summer look & practice with juicy, ultra-bright styles for doing all the things.

Top 3 Ad Creative of Alo Yoga

Ad Details :

Headline :So Stunning - Marina Blue!

Text :Dive into the latest drop – Marina – a vivid, vacation-ready blue for practice wherever you go.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 57 42 40
Popularity 286 117 115
Dimensions 1080 x 1080 640 x 640 720 x 720
Creative Type Video Image Image
Network Facebook Instagram Facebook
Related Ads 1 2 2
Countries Israel,Philippines Australia,United Kingdom,Canada,United States Israel
Language English English English

Through the above analysis, we can see that the most effective channel for Alo Yoga in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Alo Yoga’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Alo Yoga, you can click the app name below to view related reports.