Alo Yoga Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Alo Yoga's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Alo Yoga.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Alo Yoga
App Name : Alo Yoga
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Color Image Apparel, Inc.
Publisher : Instagram,Facebook,打工趣 - 最棒的兼職工作資訊平台,Cook1Cook - 食譜新體驗，你的美食煮場！,Email App – Mail.ru,BeSoccer - Soccer Live Score
Total creative ads during the time period : 2,607
Duration : 332
Popularity : 281,238
Check ASO Keywords of Alo Yoga
2. Alo Yoga’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Alo Yoga in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Alo Yoga in the recent period. As of 2021-03-15, among the Alo Yoga‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 31.4%, Playable Ads category's proportion is 0.0%, Image category's proportion is 68.6%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Alo Yoga's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.26%,
Messenger's proportion is 25.05%,
Instagram's proportion is 24.95%,
Audience Network's proportion is 24.74%,
's proportion is .
In the date of 2021-03-15, Alo Yoga‘s network with the most ads is Facebook and its proportion is 25.62%.
3. Top 3 Ad Creative Analysis of Alo Yoga
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Alo Yoga. We can see some advertising trends.
Top 1 Ad Creative of Alo Yoga
Ad Details ：
Headline ：Forget Something?
Text ：Looks like you left some Alo behind. Get in on it before it’s gone!
Top 2 Ad Creative of Alo Yoga
Ad Details ：
Headline ：Forget Something?
Text ：Looks like you left some Alo behind. Get in on it before it’s gone!
Top 3 Ad Creative of Alo Yoga
Ad Details ：
Headline ：Forget Something?
Text ：Looks like you left some Alo behind. Get in on it before it’s gone!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 158 | 158 | 158 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 600 | 400 x 600 | 400 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 38 | 36 | 36 |
| Countries | Mexico,Canada,United Kingdom,United States,Japan,Malaysia,Norway,Kuwait,Taiwan | Mexico,United Kingdom,Canada,United States,Japan,Malaysia,Norway,Kuwait,Taiwan | Mexico,United Kingdom,Canada,United States,Japan,Malaysia,Norway,Kuwait,Taiwan |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Alo Yoga in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Alo Yoga's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Alo Yoga, you can click the app name below to view related reports, or you can find more info in ASOTools.