Amazon Music: Stream and Discover Songs & Podcasts Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Amazon Music: Stream and Discover Songs & Podcasts's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Amazon Music: Stream and Discover Songs & Podcasts.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Amazon Music: Stream and Discover Songs & Podcasts
App Name : Amazon Music: Stream and Discover Songs & Podcasts
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Chartboost
Developer : Amazon Mobile LLC
Publisher : Instagram,Bingo Bingo,4x4 Dirt Offroad Parking,Facebook,1500 Free Ringtones,Blabber - Make Money Messenger,Bathroom Break!
Total creative ads during the time period : 2,313
Duration : 1,541
Popularity : 251,141
Check ASO Keywords of Amazon Music: Stream and Discover Songs & Podcasts
2. Amazon Music: Stream and Discover Songs & Podcasts’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Amazon Music: Stream and Discover Songs & Podcasts in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Amazon Music: Stream and Discover Songs & Podcasts in the recent period. As of 2021-03-16, among the Amazon Music: Stream and Discover Songs & Podcasts‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 16.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 83.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Amazon Music: Stream and Discover Songs & Podcasts's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Amazon Music: Stream and Discover Songs & Podcasts‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Amazon Music: Stream and Discover Songs & Podcasts
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Amazon Music: Stream and Discover Songs & Podcasts. We can see some advertising trends.
Top 1 Ad Creative of Amazon Music: Stream and Discover Songs & Podcasts
Ad Details ：
Headline ：Podcasts now streaming
Text ：Follow your favourite podcasts. Now streaming.
Top 2 Ad Creative of Amazon Music: Stream and Discover Songs & Podcasts
Ad Details ：
Headline ：Podcasts now streaming
Text ：Follow your favourite podcasts. Now streaming.
Top 3 Ad Creative of Amazon Music: Stream and Discover Songs & Podcasts
Ad Details ：
Headline ：50 milhões de músicas
Text ：Música sem anúncios
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 177 | 177 | 283 |
| Popularity | 988 | 988 | 971 |
| Dimensions | 1080 x 1350 | 1080 x 1350 | 1280 x 720 |
| Creative Type | Image | Image | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 2 |
| Countries | United Kingdom | United Kingdom | Angola,Brazil,Portugal |
| Language | English | English | Portuguese |
Through the above analysis, we can see that the most effective channel for Amazon Music: Stream and Discover Songs & Podcasts in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Amazon Music: Stream and Discover Songs & Podcasts's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Amazon Music: Stream and Discover Songs & Podcasts, you can click the app name below to view related reports, or you can find more info in ASOTools.