Interbank APP Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Interbank APP’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Interbank APP.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Interbank APP

App Name : Interbank APP

Logo

Interbank APP-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : Banco Internacional del Peru

Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,30 Day Fitness Challenge - Workout at Home,Korean Food Recipes - 10k Recipes,地铁跑酷 - 官方中文版,Alarm Clock Xtreme: Alarm, Stopwatch, Timer (Free),Ameba

Total creative ads during the time period : 1,191

Duration : 957

Popularity : 81,903

2. Interbank APP’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Interbank APP in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Interbank APP in the recent period. As of 2020-09-07, among the Interbank APP‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 13.95%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 83.72%, Carousel category’s proportion is 2.33%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Interbank APP’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 34.1%,

Audience Network’s proportion is 31.32%,

Instagram’s proportion is 17.29%,

Messenger’s proportion is 17.29%,

’s proportion is .

In the date of 2020-09-07, Interbank APP‘s network with the most ads is Facebook and its proportion is 26.74%.

3. Top 3 Ad Creative Analysis of Interbank APP

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Interbank APP. We can see some advertising trends.

Top 1 Ad Creative of Interbank APP

Ad Details :

Headline :¡Interbank y Perú Champs por #UnGolCincoBecas!

Text :Interbank y Perú Champs se unen para apoyar a nuestros futuros cracks a través de #UnGolCincoBecas. Conoce más de esta iniciativa en: http://bit.ly/1gol5becas-fb1

Top 2 Ad Creative of Interbank APP

Ad Details :

Headline :¡Descarga Interbank APP!

Text :Donde sea que estés puedes tener el control de tus saldos y gastos usando tu Interbank APP. Descárgala aquí

Top 3 Ad Creative of Interbank APP

Ad Details :

Headline :Pide tu Seguro de Tarjetas 360°

Text :Con tu Cuenta Sueldo Interbank

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 8 158 51
Popularity 958 644 290
Dimensions 854 x 854 960 x 960 1080 x 1080
Creative Type Video Image Image
Network Facebook Facebook Audience Network
Related Ads 1 2 1
Countries Peru,Venezuela Cuba,Spain,Chile,Panama,Peru,Argentina,Venezuela,Mexico,Colombia,Paraguay Peru
Language Spanish Spanish Indonesian

Through the above analysis, we can see that the most effective channel for Interbank APP in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Interbank APP’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Interbank APP, you can click the app name below to view related reports.