AORA Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the AORA's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps AORA.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of AORA
App Name : AORA
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Kunara Business Kunaracen S.A.
Publisher : Instagram,Facebook,Treehouse Table,YouCam Nails - Manicure Salon for Custom Nail Art,CityMaps2Go Offline Maps for Travel and Outdoors
Total creative ads during the time period : 203
Duration : 453
Popularity : 15,086
Check ASO Keywords of AORA
2. AORA’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser AORA in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of AORA in the recent period. As of 2021-03-14, among the AORA‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 52.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 48.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, AORA's the proportion of networks impressions are placed like this:
Instagram's proportion is 53.59%,
Facebook's proportion is 34.75%,
Messenger's proportion is 9.07%,
Audience Network's proportion is 2.59%,
's proportion is .
In the date of 2021-03-14, AORA‘s network with the most ads is Instagram and its proportion is 36.0%.
3. Top 3 Ad Creative Analysis of AORA
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of AORA. We can see some advertising trends.
Top 1 Ad Creative of AORA
Ad Details ：
Headline ：¡DESCARGA AORA!
Text ：AORA es la mayor aplicación de servicios para el hogar, la oficina o el sector industrial, y que reúne a la Comunidad más grande de Profesionales Asociados de Servicio (PAS), rigurosamente seleccionados y capacitados, y que han pasado por un proceso de Certificación realizado en Ecuador por el I...
Top 2 Ad Creative of AORA
Ad Details ：
Headline ：¡DESCARGA AORA!
Text ：AORA es la mayor aplicación de servicios para el hogar, la oficina o el sector industrial, y que reúne a la Comunidad más grande de Profesionales Asociados de Servicio (PAS), rigurosamente seleccionados y capacitados, y que han pasado por un proceso de Certificación realizado en Ecuador por el I...
Top 3 Ad Creative of AORA
Ad Details ：
Headline ：El app de todos los servicios.
Text ：Con AORA contrata los servicios que necesitas desde tu celular y en tu horario de conveniencia 📲 Descarga el App y disfruta de sus beneficios: 💵 Paga con efectivo o con tu tarjeta favorita. ⏰ Elige el horario y lugar del servicio a tu conveniencia. Servicio los 365 días. 👷🏻Técnicos certificados. 💨Disponibilidad inmediata o programada.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 46 | 46 | 45 |
| Popularity | 267 | 264 | 250 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1920 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Ecuador | Ecuador | Panama,Colombia,Mexico,Venezuela,Peru,Paraguay,Argentina,Cuba,Spain,Chile |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for AORA in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free AORA's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to AORA, you can click the app name below to view related reports, or you can find more info in ASOTools.