App in the Air - Personal travel assistant Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the App in the Air - Personal travel assistant's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps App in the Air - Personal travel assistant.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of App in the Air - Personal travel assistant
App Name : App in the Air - Personal travel assistant
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : App in the Air, Inc.
Publisher : Facebook,Instagram,German conversation,TalkU Free Calls +Free Texting +International Call,Elsas Dressing Room - Dress up games for girls,Vegan Recipes - Free Vegan Food Cookbook,Traffic Alerts with Navigation, Maps Directions
Total creative ads during the time period : 143
Duration : 984
Popularity : 8,412
Check ASO Keywords of App in the Air - Personal travel assistant
2. App in the Air - Personal travel assistant’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser App in the Air - Personal travel assistant in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of App in the Air - Personal travel assistant in the recent period. As of 2021-03-15, among the App in the Air - Personal travel assistant‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 7.69%, Playable Ads category's proportion is 0.0%, Image category's proportion is 71.79%, Carousel category's proportion is 20.51%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, App in the Air - Personal travel assistant's the proportion of networks impressions are placed like this:
Audience Network's proportion is 26.67%,
Instagram's proportion is 26.67%,
Facebook's proportion is 23.41%,
Messenger's proportion is 23.26%,
's proportion is .
In the date of 2021-03-15, App in the Air - Personal travel assistant‘s network with the most ads is Audience Network and its proportion is 25.64%.
3. Top 3 Ad Creative Analysis of App in the Air - Personal travel assistant
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of App in the Air - Personal travel assistant. We can see some advertising trends.
Top 1 Ad Creative of App in the Air - Personal travel assistant
Ad Details ：
Headline ：Know before you go.
Text ：Travel confidently with this award winning app. Plan for future trips with tools that help you search country and airport restrictions.
Top 2 Ad Creative of App in the Air - Personal travel assistant
Ad Details ：
Headline ：Know before you go.
Text ：Travel confidently with this award winning app. Plan for future trips with tools that help you search country and airport restrictions.
Top 3 Ad Creative of App in the Air - Personal travel assistant
Ad Details ：
Headline ：Know before you go.
Text ：Award-winning personal travel assistant, App in the Air, has launched a range of tools to make air travel post-pandemic simpler, including an easy to search country to country restrictions guide providing insight on airport requirements and policies, as well as government restrictions.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 24 | 28 | 18 |
| Popularity | 127 | 124 | 100 |
| Dimensions | 400 x 400 | 640 x 640 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Spain,France,Portugal,Italy,Germany,United States,United Kingdom | Portugal | United States,France,Italy,United Kingdom,Spain,Portugal,Germany |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for App in the Air - Personal travel assistant in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free App in the Air - Personal travel assistant's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to App in the Air - Personal travel assistant, you can click the app name below to view related reports, or you can find more info in ASOTools.