Open House Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Open House’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Open House.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Open House

App Name : Open House


Open House-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Integra Games Global OU

Publisher : Blue Light Filter,Safe Gallery (Media Lock),BeautyPlus - Easy Photo Editor Selfie Camera,Text Free: WiFi Calling App,30 Day Fitness Challenge - Workout at Home,7 Minute Workout,Caliper Games,Photo Collage Maker Pic Editor

Total creative ads during the time period : 168

Duration : 203

Popularity : 15,957

2. Open House’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Open House in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Open House in the recent period. As of 2020-09-07, among the Open House‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Open House’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 98.95%,

Google Ads(Admob)’s proportion is 1.05%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Open House‘s network with the most ads is Instagram and its proportion is 75.0%.

3. Top 3 Ad Creative Analysis of Open House

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Open House. We can see some advertising trends.

Top 1 Ad Creative of Open House

Ad Details :

Headline :🏝Get ready for the great adventure!🏝

Text :

Top 2 Ad Creative of Open House

Ad Details :

Headline :🏝Get ready for the great adventure!🏝

Text :

Top 3 Ad Creative of Open House

Ad Details :

Headline :🏝Get ready for the great adventure!🏝

Text :Welcome to Open House! Go on an exciting journey from the old house to the dream mansion! Meet Oscar. You are sure to make friends! He is young, full of an energy guy looking for happiness under the roof of this house. Help him to repair everything, going through unique matching rounds. Charming cha...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 148 85 55
Popularity 970 667 359
Dimensions 400 x 300 400 x 300 1080 x 1080
Creative Type Video Video Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries New Zealand,El Salvador,Lithuania,Cambodia,Chile,Russia,Argentina,United States,Moldavia,Nigeria,Puerto Rico,Jamaica,Taiwan,Ukraine,Iraq,Hungary,Costa Rica,Norway,Germany Australia,Canada,United States,United Kingdom Tonga,Afghanistan,Serbia and Montenegro,Bosnia Hercegovina,Malaysia,Bolivia,Guam,Saudi Arabia,India,Bhutan,Finland,Panama,Ecuador,Sweden,Saint Barthélemy,Spain,Gambia,Belgium,Kazakhstan
Language English English English

Through the above analysis, we can see that the most effective channel for Open House in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Open House’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Open House, you can click the app name below to view related reports.