B2 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the B2's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps B2.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of B2
App Name : B2
Logo：
OS : iOS
Network : Google Ads(Admob),Instagram,Facebook
Developer : B2 Hotel Company Limited
Publisher : Learn Czech Free,定位大师 –你的搜索导航专家,Travelscompare - 旅行优惠,Travel Guide to Costa Rica,Travel Packages for Holidays,曼谷捷运图,travel checklist 中文版 （旅行清单）,海拔测量仪 - 实时测海拔高度&指南针,超級大喇叭,Voopter - Passagens Aéreas
Total creative ads during the time period : 115
Duration : 453
Popularity : 12,902
Check ASO Keywords of B2
2. B2’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser B2 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of B2 in the recent period. As of 2020-12-25, among the B2‘s ad creative, the Html category's proportion is 100.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-25, B2's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-25, B2‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of B2
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of B2. We can see some advertising trends.
Top 1 Ad Creative of B2
Ad Details ：
Headline ：B2 Boutique and Budget Hotels Thailand
Text ：B2 Hotel is a unique boutique and budget hotels chain in Thailand
Top 2 Ad Creative of B2
Ad Details ：
Headline ：
Text ：
Top 3 Ad Creative of B2
Ad Details ：
Headline ：
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 78 | 0 | 0 |
| Popularity | 526 | ||
| Dimensions | 1280 x 720 | ||
| Creative Type | Video | ||
| Network | |||
| Related Ads | 1 | 0 | 0 |
| Countries | Australia,Canada,United Kingdom,United States | ||
| Language | English |
Through the above analysis, we can see that the most effective channel for B2 in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free B2's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to B2, you can click the app name below to view related reports, or you can find more info in ASOTools.