Babylon: Online doctor and healthcare services Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Babylon: Online doctor and healthcare services's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Babylon: Online doctor and healthcare services.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Babylon: Online doctor and healthcare services

App Name : Babylon: Online doctor and healthcare services

Logo

Babylon: Online doctor and healthcare services-SocialPeta

OS : Android

Network : Facebook,Instagram,Messenger

Developer : Babylon Health

Publisher : Instagram,Facebook,Hearing Test,Lose Belly Fat at Home - Lose Weight Flat Stomach,Zaitoon (Olives) Say ilaj,Call Recorder

Total creative ads during the time period : 791

Duration : 331

Popularity : 499,711

Check ASO Keywords of Babylon: Online doctor and healthcare services

2. Babylon: Online doctor and healthcare services’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Babylon: Online doctor and healthcare services in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Babylon: Online doctor and healthcare services in the recent period. As of 2021-03-15, among the Babylon: Online doctor and healthcare services‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 26.48%, Playable Ads category's proportion is 0.0%, Image category's proportion is 73.52%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Babylon: Online doctor and healthcare services's the proportion of networks impressions are placed like this:

Facebook's proportion is 38.03%,

Instagram's proportion is 21.03%,

Audience Network's proportion is 21.03%,

Messenger's proportion is 19.91%,

's proportion is .

In the date of 2021-03-15, Babylon: Online doctor and healthcare services‘s network with the most ads is Facebook and its proportion is 25.09%.

3. Top 3 Ad Creative Analysis of Babylon: Online doctor and healthcare services

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Babylon: Online doctor and healthcare services. We can see some advertising trends.

Top 1 Ad Creative of Babylon: Online doctor and healthcare services

Ad Details :

Headline :Babylon Health

Text :Get 24/7 video appointments, check your symptoms and more - right from your phone.

Top 2 Ad Creative of Babylon: Online doctor and healthcare services

Ad Details :

Headline :Babylon Health

Text :Get 24/7 video appointments, check your symptoms and more - right from your phone.

Top 3 Ad Creative of Babylon: Online doctor and healthcare services

Ad Details :

Headline :Babylon Health

Text :Get 24/7 video appointments, check your symptoms and more - right from your phone.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 223 223 284
Popularity 999 999 999
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Instagram Audience Network Audience Network
Related Ads 1 1 1
Countries United States United States Canada,United Kingdom,United States,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for Babylon: Online doctor and healthcare services in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free Babylon: Online doctor and healthcare services's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Babylon: Online doctor and healthcare services, you can click the app name below to view related reports, or you can find more info in ASOTools.