BabyPass - Passageiro Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BabyPass - Passageiro's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BabyPass - Passageiro.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BabyPass - Passageiro
App Name : BabyPass - Passageiro
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : BabyPass Intermediação de Serviços Ltda.
Publisher : Instagram,Facebook,Video Locker - Hide Videos,Treehouse Table,All Recipes Free - Food Recipes App,Vegan Recipes - Free Vegan Food Cookbook,WomanLog Period Tracker & Calendar
Total creative ads during the time period : 95
Duration : 603
Popularity : 10,057
Check ASO Keywords of BabyPass - Passageiro
2. BabyPass - Passageiro’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BabyPass - Passageiro in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BabyPass - Passageiro in the recent period. As of 2021-02-27, among the BabyPass - Passageiro‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-27, BabyPass - Passageiro's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-02-27, BabyPass - Passageiro‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of BabyPass - Passageiro
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BabyPass - Passageiro. We can see some advertising trends.
Top 1 Ad Creative of BabyPass - Passageiro
Ad Details ：
Headline ：Leve seu filho em segurança
Text ：Não arrisque a segurança do seu filho e a sua, chame uma motorista e sejam transportados em total segurança
Top 2 Ad Creative of BabyPass - Passageiro
Ad Details ：
Headline ：Só motoristas mulheres!
Text ：❌Chega de se sentir insegura em outros apps de mobilidade! A BabyPass é o 1º APP onde somente mulheres são motoristas! 👩🏻🚘
.
O serviço já conhecido por pais e mães, agora disponível para mulheres passageiras!👩🏻
.
📲Agende agora sua corrida e aproveite e vá em segurança!
Top 3 Ad Creative of BabyPass - Passageiro
Ad Details ：
Headline ：Só motoristas mulheres!
Text ：❌Chega de se sentir insegura em outros apps de mobilidade! A BabyPass é o 1º APP onde somente mulheres são motoristas! 👩🏻🚘
.
O serviço já conhecido por pais e mães, agora disponível para mulheres passageiras!👩🏻
.
📲Agende agora sua corrida e aproveite e vá em segurança!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 104 | 90 | 90 |
| Popularity | 825 | 297 | 294 |
| Dimensions | 2048 x 1365 | 426 x 240 | 426 x 240 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 2 | 2 |
| Countries | Brazil | Brazil,Angola,Portugal | Brazil,Angola,Portugal |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for BabyPass - Passageiro in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free BabyPass - Passageiro's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BabyPass - Passageiro, you can click the app name below to view related reports, or you can find more info in ASOTools.