Backgammon - Lord of the Board Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Backgammon - Lord of the Board's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Backgammon - Lord of the Board.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Backgammon - Lord of the Board
App Name : Backgammon - Lord of the Board
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Beach Bum Ltd
Publisher : Instagram,Jewel Legend - Match 3 Games,梦幻花园 (Gardenscapes),Facebook,Tap Tap Music-Pop Songs,Fotor - Photo Editor&Collage
Total creative ads during the time period : 1,187
Duration : 1,725
Popularity : 444,513
Check ASO Keywords of Backgammon - Lord of the Board
2. Backgammon - Lord of the Board’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Backgammon - Lord of the Board in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Backgammon - Lord of the Board in the recent period. As of 2021-03-15, among the Backgammon - Lord of the Board‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Backgammon - Lord of the Board's the proportion of networks impressions are placed like this:
Facebook's proportion is 32.68%,
Instagram's proportion is 23.01%,
Audience Network's proportion is 22.44%,
Messenger's proportion is 21.86%,
's proportion is .
In the date of 2021-03-15, Backgammon - Lord of the Board‘s network with the most ads is Instagram and its proportion is 26.23%.
3. Top 3 Ad Creative Analysis of Backgammon - Lord of the Board
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Backgammon - Lord of the Board. We can see some advertising trends.
Top 1 Ad Creative of Backgammon - Lord of the Board
Ad Details ：
Headline ：JOACĂ ACUM și câștigă MONEDE GRATIS!!
Text ：Cel MAI DEPENDENT Joc de Table!
Top 2 Ad Creative of Backgammon - Lord of the Board
Ad Details ：
Headline ：Best Free Backgammon!
Text ：Play Backgammon vs Real Opponents! nRoll the Dice & Win World Championship!
Top 3 Ad Creative of Backgammon - Lord of the Board
Ad Details ：
Headline ：🎲#1 Backgammon app 🎲
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 489 | 446 | 251 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 400 | ||
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 3 | 1 |
| Countries | Romania | United States,Australia,United Kingdom,Canada | United Kingdom,Denmark,France,Austria,United States,Mexico,Switzerland,Romania,Spain,Sweden,Germany,Italy,Belgium |
| Language | Spanish | English | English |
Through the above analysis, we can see that the most effective channel for Backgammon - Lord of the Board in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Backgammon - Lord of the Board's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Backgammon - Lord of the Board, you can click the app name below to view related reports, or you can find more info in ASOTools.