Bancolombia App Personas Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bancolombia App Personas's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bancolombia App Personas.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bancolombia App Personas
App Name : Bancolombia App Personas
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Bancolombia s.a.
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,GulogGratis,Montage Video Musique,Tap Tap Music-Pop Songs
Total creative ads during the time period : 539
Duration : 1,118
Popularity : 81,974
Check ASO Keywords of Bancolombia App Personas
2. Bancolombia App Personas’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bancolombia App Personas in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bancolombia App Personas in the recent period. As of 2021-03-16, among the Bancolombia App Personas‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 9.17%, Playable Ads category's proportion is 0.0%, Image category's proportion is 87.5%, Carousel category's proportion is 3.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Bancolombia App Personas's the proportion of networks impressions are placed like this:
Audience Network's proportion is 26.98%,
Facebook's proportion is 26.21%,
Instagram's proportion is 24.32%,
Messenger's proportion is 22.5%,
's proportion is .
In the date of 2021-03-16, Bancolombia App Personas‘s network with the most ads is Facebook and its proportion is 25.83%.
3. Top 3 Ad Creative Analysis of Bancolombia App Personas
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bancolombia App Personas. We can see some advertising trends.
Top 1 Ad Creative of Bancolombia App Personas
Ad Details ：
Headline ：Tu clave dinámica siempre a la mano
Text ：Inscríbete a la clave dinámica y úsala para hacer pagos y transferencias a cualquier banco de forma rápida y segura.
Top 2 Ad Creative of Bancolombia App Personas
Ad Details ：
Headline ：Tu clave dinámica siempre contigo
Text ：Ahora siempre podrás ver la clave dinámica desde el inicio de tu App Personas, más rápido e igual de seguro.
Top 3 Ad Creative of Bancolombia App Personas
Ad Details ：
Headline ：Tu clave dinámica siempre a la mano
Text ：Ahora siempre podrás ver la clave dinámica desde el inicio de tu App Personas, más rápido e igual de seguro.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 129 | 129 | 129 |
| Popularity | 897 | 897 | 897 |
| Dimensions | 1080 x 1920 | 1080 x 1920 | 1920 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Colombia | Colombia | Colombia |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Bancolombia App Personas in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Bancolombia App Personas's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bancolombia App Personas, you can click the app name below to view related reports, or you can find more info in ASOTools.