Bang & Olufsen Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bang & Olufsen's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bang & Olufsen.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bang & Olufsen
App Name : Bang & Olufsen
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Bang & Olufsen a/s
Publisher : Instagram,Facebook,搜索播放器-云盘影音无广告版,凉菜食谱大全,西餐食谱大全免费版HD 人气外国菜谱,Pen Fight
Total creative ads during the time period : 323
Duration : 644
Popularity : 26,597
Check ASO Keywords of Bang & Olufsen
2. Bang & Olufsen’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bang & Olufsen in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bang & Olufsen in the recent period. As of 2021-05-25, among the Bang & Olufsen‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, Bang & Olufsen's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-25, Bang & Olufsen‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Bang & Olufsen
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bang & Olufsen. We can see some advertising trends.
Top 1 Ad Creative of Bang & Olufsen
Ad Details ：
Headline ：Bang & Olufsen
Text ：Beosound Balance - Innovative, wireless home speaker. Designed to be positioned up against the wall on a shelf or side table.
Top 2 Ad Creative of Bang & Olufsen
Ad Details ：
Headline ：Beovision Harmony
Text ：Hear.See.Feel
הביאו את חווית הקולנוע המושלמת אל סלון ביתכם.
-טלוויזיית Beovision Harmony מבית Bang & Olufsen
עם חווית השמע האולטימטיבית וטכנולוגיית מסך ה OLED המתקדמת ביותר.
https://bit.ly/31uyv8i
-מערכות שמע המובילות בתחום ליצירת סראונד ביתי משובח בעיצוב מוקפד ויוקרתי.
https://bit.ly/2IN3eH8
לפרטים נוספים: https://bit.ly/3of4qn5
Top 3 Ad Creative of Bang & Olufsen
Ad Details ：
Headline ：Beovision Harmony
Text ：Hear.See.Feel
הביאו את חווית הקולנוע המושלמת אל סלון ביתכם.
-טלוויזיית Beovision Harmony מבית Bang & Olufsen
עם חווית השמע האולטימטיבית וטכנולוגיית מסך ה OLED המתקדמת ביותר.
https://bit.ly/31uyv8i
-מערכות שמע המובילות בתחום ליצירת סראונד ביתי משובח בעיצוב מוקפד ויוקרתי.
https://bit.ly/2IN3eH8
לפרטים נוספים: https://bit.ly/3of4qn5
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 81 | 30 | 30 |
| Popularity | 215 | 149 | 148 |
| Dimensions | 640 x 640 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 3 | 1 | 1 |
| Countries | Canada,Australia,United States,United Kingdom | Qatar,United Arab Emirates,Kuwait,Israel,Azerbaijan,Lebanon,Egypt,Bahrian,Saudi Arabia | Qatar,Azerbaijan,Lebanon,Israel,Egypt,Bahrian,Kuwait,Saudi Arabia,United Arab Emirates |
| Language | English | Arabic | Arabic |
Through the above analysis, we can see that the most effective channel for Bang & Olufsen in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Bang & Olufsen's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bang & Olufsen, you can click the app name below to view related reports, or you can find more info in ASOTools.