CHEF iQ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the CHEF iQ's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CHEF iQ.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of CHEF iQ
App Name : CHEF iQ
Logo：
OS : iOS
Network : Facebook,Instagram,Google Ads(Admob)
Developer : RJ Brands, LLC
Publisher : Instagram,Baby Cookie Maker - kids games
Total creative ads during the time period : 60
Duration : 322
Popularity : 12,095
Check ASO Keywords of CHEF iQ
2. CHEF iQ’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser CHEF iQ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of CHEF iQ in the recent period. As of 2021-03-02, among the CHEF iQ‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-02, CHEF iQ's the proportion of networks impressions are placed like this:
Audience Network's proportion is 27.78%,
Facebook's proportion is 27.6%,
Instagram's proportion is 22.96%,
Messenger's proportion is 21.67%,
's proportion is .
In the date of 2021-03-02, CHEF iQ‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of CHEF iQ
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CHEF iQ. We can see some advertising trends.
Top 1 Ad Creative of CHEF iQ
Ad Details ：
Headline ：CHEF iQ Smart Cooker
Text ：
Top 2 Ad Creative of CHEF iQ
Ad Details ：
Headline ：CHEF iQ Smart Cooker
Text ：
Top 3 Ad Creative of CHEF iQ
Ad Details ：
Headline ：CHEF iQ Smart Cooker
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 93 | 93 | 93 |
| Popularity | 698 | 698 | 696 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for CHEF iQ in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free CHEF iQ's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to CHEF iQ, you can click the app name below to view related reports, or you can find more info in ASOTools.