BankOnUs: Insurance & Banking Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BankOnUs: Insurance & Banking's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BankOnUs: Insurance & Banking.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BankOnUs: Insurance & Banking
App Name : BankOnUs: Insurance & Banking
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : BANKONUS FZC
Publisher : Instagram,Blue Light Filter - Night Mode, Night Shift,Facebook,Fotor - Photo Editor&Collage,AppMgr III (App 2 SD, Hide and Freeze apps),Video Merger
Total creative ads during the time period : 90
Duration : 494
Popularity : 13,042
Check ASO Keywords of BankOnUs: Insurance & Banking
2. BankOnUs: Insurance & Banking’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BankOnUs: Insurance & Banking in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BankOnUs: Insurance & Banking in the recent period. As of 2021-03-15, among the BankOnUs: Insurance & Banking‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, BankOnUs: Insurance & Banking's the proportion of networks impressions are placed like this:
Facebook's proportion is 38.01%,
Instagram's proportion is 37.82%,
Messenger's proportion is 24.17%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, BankOnUs: Insurance & Banking‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of BankOnUs: Insurance & Banking
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BankOnUs: Insurance & Banking. We can see some advertising trends.
Top 1 Ad Creative of BankOnUs: Insurance & Banking
Ad Details ：
Headline ：If you have a UAE bank card, you must have this app
Text ：This free app will point you at nearby offers and deals that come with your UAE Credit and Debit cards. Download this amazing and FREE app!
Top 2 Ad Creative of BankOnUs: Insurance & Banking
Ad Details ：
Headline ：BankOnUs
Text ：Save upto 35% on Car Insurance Premium; AED 1000 worth of vouchers; Free for Life Credit Card & more while buying Car Insurance from Bankonus.com. Interested? Compare Best Plan Today!
Top 3 Ad Creative of BankOnUs: Insurance & Banking
Ad Details ：
Headline ：If you have a UAE bank card, you must have this app
Text ：This free app will point you at nearby offers and deals that come with your UAE Credit and Debit cards. Download this amazing and FREE app!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 152 | 255 | 152 |
| Popularity | 970 | 942 | 887 |
| Dimensions | 224 x 400 | 640 x 640 | 224 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 2 | 2 |
| Countries | United Arab Emirates | United States,Canada,United Kingdom,Australia | United Arab Emirates |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for BankOnUs: Insurance & Banking in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free BankOnUs: Insurance & Banking's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BankOnUs: Insurance & Banking, you can click the app name below to view related reports, or you can find more info in ASOTools.