Banxy Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Banxy's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Banxy.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Banxy
App Name : Banxy
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Natixis Algérie
Publisher : Instagram,USA Weather forecast,Treehouse Table,Vegan Recipes - Free Vegan Food Cookbook,Text Free: WiFi Calling App ,Tandem Language Exchange: Speak & learn languages,30 Day Fitness Challenge - Workout at Home,Ameba
Total creative ads during the time period : 629
Duration : 1,046
Popularity : 99,532
Check ASO Keywords of Banxy
2. Banxy’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Banxy in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Banxy in the recent period. As of 2021-03-15, among the Banxy‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 44.44%, Playable Ads category's proportion is 0.0%, Image category's proportion is 55.56%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Banxy's the proportion of networks impressions are placed like this:
Facebook's proportion is 63.44%,
Instagram's proportion is 15.44%,
Audience Network's proportion is 10.75%,
Messenger's proportion is 10.37%,
's proportion is .
In the date of 2021-03-15, Banxy‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Banxy
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Banxy. We can see some advertising trends.
Top 1 Ad Creative of Banxy
Ad Details ：
Headline ：100% Mobile
Text ：Banxy, the first mobile bank in Algeria, created by Natixis Algeria, allows you to open your bank account wherever you are, track your transactions in real time and manage your payment cards and cheques from your mobile! Banxy, gets new features for you! Come discover the new Banxy savings offer at....
Top 2 Ad Creative of Banxy
Ad Details ：
Headline ：100% Mobile
Text ：Votre compte Banxy n'attend que vous ! Finalisez votre inscription et recevez votre carte CIB Gold !
Top 3 Ad Creative of Banxy
Ad Details ：
Headline ：Accédez 24h/24 à vos comptes
Text ：Rejoignez Banxy la première banque mobile en Algérie ! 💳
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 241 | 329 | 363 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 313 | 1080 x 1080 | 1200 x 627 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 3 | 2 |
| Countries | Algeria,United States | France,Luxembourg,Congo,Belgium,Monaco,Switzerland,Central African | Algeria |
| Language | English | French | French |
Through the above analysis, we can see that the most effective channel for Banxy in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Banxy's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Banxy, you can click the app name below to view related reports, or you can find more info in ASOTools.