BetterMe: Walking for Weight Loss Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BetterMe: Walking for Weight Loss's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BetterMe: Walking for Weight Loss.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BetterMe: Walking for Weight Loss
App Name : BetterMe: Walking for Weight Loss
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : BetterMe Limited
Publisher : Instagram,Treehouse Table,Tandem Language Exchange: Speak & learn languages,Talkray - Free Calls Texts,Photo Editor & Pic Collage - Sweet Selfie Camera,TalkU Free Calls +Free Texting +International Call,USA Weather forecast,True Mobile Caller ID Locator & Call Blocker,Universal Email App
Total creative ads during the time period : 1,280
Duration : 783
Popularity : 91,828
Check ASO Keywords of BetterMe: Walking for Weight Loss
2. BetterMe: Walking for Weight Loss’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BetterMe: Walking for Weight Loss in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BetterMe: Walking for Weight Loss in the recent period. As of 2021-01-05, among the BetterMe: Walking for Weight Loss‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-05, BetterMe: Walking for Weight Loss's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-01-05, BetterMe: Walking for Weight Loss‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of BetterMe: Walking for Weight Loss
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BetterMe: Walking for Weight Loss. We can see some advertising trends.
Top 1 Ad Creative of BetterMe: Walking for Weight Loss
Ad Details ：
Headline ：Start now!
Text ：Introducing our new BetterMe Walking app! Walk to burn calories and lose weight! Choose your top goals, set the difficulty and start walking daily to burn fat, reduce stress and get rid of negative thoughts. Weight loss has never been this easy with this walking App!!! TRAINING PROGRAMS: - Daily wal...
Top 2 Ad Creative of BetterMe: Walking for Weight Loss
Ad Details ：
Headline ：Start now!
Text ：Unique app for significant body transformation🔥🔥
Top 3 Ad Creative of BetterMe: Walking for Weight Loss
Ad Details ：
Headline ：Start now!
Text ：Unique app for significant body transformation🔥🔥
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 334 | 489 | 489 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Bangladesh,Nepal,Tanzania | Tanzania,Bangladesh,United Arab Emirates,China,United States | China,Bangladesh,Tanzania,United States,United Arab Emirates |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for BetterMe: Walking for Weight Loss in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free BetterMe: Walking for Weight Loss's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BetterMe: Walking for Weight Loss, you can click the app name below to view related reports, or you can find more info in ASOTools.