bigbasket - Grocery Delivery Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the bigbasket - Grocery Delivery's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps bigbasket - Grocery Delivery.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of bigbasket - Grocery Delivery
App Name : bigbasket - Grocery Delivery
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : BigBasket.com
Publisher : Fotor - Photo Editor&Collage,Instagram,GulogGratis,Facebook,OLX Classifieds,MakeupPlus - Virtual Makeup,MySQL QueryDB Client
Total creative ads during the time period : 5,713
Duration : 1,805
Popularity : 838,376
Check ASO Keywords of bigbasket - Grocery Delivery
2. bigbasket - Grocery Delivery’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser bigbasket - Grocery Delivery in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of bigbasket - Grocery Delivery in the recent period. As of 2021-03-15, among the bigbasket - Grocery Delivery‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, bigbasket - Grocery Delivery's the proportion of networks impressions are placed like this:
Facebook's proportion is 55.5%,
Instagram's proportion is 44.5%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, bigbasket - Grocery Delivery‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of bigbasket - Grocery Delivery
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of bigbasket - Grocery Delivery. We can see some advertising trends.
Top 1 Ad Creative of bigbasket - Grocery Delivery
Ad Details ：
Headline ：bigbasket.com - Grocery expert
Text ：bigbasket is India’s leading online supermarket shopping app, trusted by 5 million+ happy customers and counting! Shop anytime, anywhere from a vast range of 20,000+ products including farm-fresh fruits and vegetables, groceries, home & household essentials, pet care needs, organic products, be...
Top 2 Ad Creative of bigbasket - Grocery Delivery
Ad Details ：
Headline ：bigbasket.com - Grocery Expert
Text ：bigbasket is India’s leading online supermarket shopping app, trusted by 5 million+ happy customers and counting! Shop anytime, anywhere from a vast range of 20,000+ products including farm-fresh fruits and vegetables, groceries, home & household essentials, pet care needs, organic products, be...
Top 3 Ad Creative of bigbasket - Grocery Delivery
Ad Details ：
Headline ：Deodorant - Whitening Original 150 ml Bottle
Text ：Beauty has a new address 👸
Fragrances ranging from deodorants to eau de parfum to
eau de toilette & more from your favorite brands like Jaguar, Police, Ed Hardy , Versace & more
Widest Range. Best Prices. Fastest Delivery
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 378 | 378 | 703 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 628 | 1200 x 628 | 500 x 500 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Oman | Oman | Kenya,Oman,India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for bigbasket - Grocery Delivery in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free bigbasket - Grocery Delivery's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to bigbasket - Grocery Delivery, you can click the app name below to view related reports, or you can find more info in ASOTools.