BIGO LIVE Lite – Live Stream Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BIGO LIVE Lite – Live Stream’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BIGO LIVE Lite – Live Stream.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BIGO LIVE Lite – Live Stream
App Name : BIGO LIVE Lite – Live Stream
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : BIGO TECHNOLOGY PTE. LTD.
Publisher : Treehouse Table,Video Collage Maker,Tandem Language Exchange: Speak learn languages,Sweet Selfie Camera:Beauty cam,photoselfie editor,UC Mini- Best Tube Mate Fast Video Downloader,USA Weather forecast,YouCam Nails - Manicure Salon for Custom Nail Art,Korean Food Recipes - 10k Recipes,Vegan Recipes Free
Total creative ads during the time period : 490
Duration : 584
Popularity : 189,223
2. BIGO LIVE Lite – Live Stream’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser BIGO LIVE Lite – Live Stream in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BIGO LIVE Lite – Live Stream in the recent period. As of 2020-09-05, among the BIGO LIVE Lite – Live Stream‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 45.65%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 4.35%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, BIGO LIVE Lite – Live Stream’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 73.36%,
Audience Network’s proportion is 13.54%,
Instagram’s proportion is 6.56%,
Messenger’s proportion is 6.55%,
’s proportion is .
In the date of 2020-09-05, BIGO LIVE Lite – Live Stream‘s network with the most ads is Facebook and its proportion is 29.35%.
3. Top 3 Ad Creative Analysis of BIGO LIVE Lite – Live Stream
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BIGO LIVE Lite – Live Stream. We can see some advertising trends.
Top 1 Ad Creative of BIGO LIVE Lite – Live Stream
Ad Details ：
Headline ：BIGO LIVE Lite – Live Stream
Text ：BIGO LIVE Lite is the pocket-sized version of BIGO LIVE. It's smaller in size but all your favorite features still available, so you could enjoy a lag-free live video streaming experience. Installs fast, loads fast and uses less data and controls battery drain. [BIGO LIVE Lite Highlights] - Small AP...
Top 2 Ad Creative of BIGO LIVE Lite – Live Stream
Ad Details ：
Headline ：BIGO LIVE Lite – Live Stream
Text ：BIGO LIVE Lite is the pocket-sized version of BIGO LIVE. It's smaller in size but all your favorite features still available, so you could enjoy a lag-free live video streaming experience. Installs fast, loads fast and uses less data and controls battery drain. [BIGO LIVE Lite Highlights] - Small AP...
Top 3 Ad Creative of BIGO LIVE Lite – Live Stream
Ad Details ：
Headline ：BIGO LIVE Lite – Live Stream
Text ：BIGO LIVE Lite is the pocket-sized version of BIGO LIVE. It's smaller in size but all your favorite features still available, so you could enjoy a lag-free live video streaming experience. Installs fast, loads fast and uses less data and controls battery drain. [BIGO LIVE Lite Highlights] - Small AP...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 323 | 462 | 291 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 628 | 600 x 600 | 800 x 800 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 1 | 1 |
| Countries | Philippines,Morocco,Pakistan,Turkey,Egypt,Iraq,Malaysia,Cambodia,Colombia,Chile,Indonesia,Thailand,Brazil,Bangladesh,Argentina,Mexico,Algeria,India,Vietnam | Pakistan,Vietnam,Iraq,Egypt,Philippines,Thailand | Argentina,Cambodia,Pakistan,Egypt,Morocco,Indonesia,Colombia,Turkey,Malaysia,Algeria,Vietnam,Iraq,Bangladesh,Brazil,Philippines,Thailand,India,Mexico,Chile |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for BIGO LIVE Lite – Live Stream in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free BIGO LIVE Lite – Live Stream’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BIGO LIVE Lite – Live Stream, you can click the app name below to view related reports.