RAID: Shadow Legends Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the RAID: Shadow Legends's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps RAID: Shadow Legends.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of RAID: Shadow Legends
App Name : RAID: Shadow Legends
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Plarium Global Ltd
Publisher : Instagram,Canasta - Card Game,星际战机-全民单机空战空袭游戏,Solomon's Boneyard,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Facebook
Total creative ads during the time period : 10,000
Duration : 962
Popularity : 2,092,581
2. RAID: Shadow Legends’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser RAID: Shadow Legends in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of RAID: Shadow Legends in the recent period. As of 2021-03-15, among the RAID: Shadow Legends‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 91.3%, Playable Ads category's proportion is 0.0%, Image category's proportion is 8.7%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, RAID: Shadow Legends's the proportion of networks impressions are placed like this:
Facebook's proportion is 99.66%,
Instagram's proportion is 0.16%,
Audience Network's proportion is 0.12%,
Messenger's proportion is 0.05%,
Google Ads(Admob)'s proportion is 0.01%.
In the date of 2021-03-15, RAID: Shadow Legends‘s network with the most ads is Facebook and its proportion is 82.61%.
3. Top 3 Ad Creative Analysis of RAID: Shadow Legends
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of RAID: Shadow Legends. We can see some advertising trends.
Top 1 Ad Creative of RAID: Shadow Legends
Ad Details ：
Headline ：Now Available for PC - Free!
Text ：Collect your champions! Rule Teleria! https://go.mmosquare.com/RaidNordics
Top 2 Ad Creative of RAID: Shadow Legends
Ad Details ：
Headline ：Become a Hero today!
Text ：Teleria needs a Hero, Teleria needs YOU. https://go.mmosquare.com/RaidNordics
Top 3 Ad Creative of RAID: Shadow Legends
Ad Details ：
Headline ：Fight, Unlock & Level Up!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 81 | 81 | 223 |
| Popularity | 999 | 999 | 998 |
| Dimensions | 426 x 240 | 426 x 240 | 720 x 1280 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 30 | 30 | 1 |
| Countries | Norway,Sweden,United States,Canada,United Kingdom,Australia,Taiwan,Singapore,Hong Kong,Korea,Netherlands,Luxembourg,Poland | Norway,Sweden,Taiwan,Korea,Singapore,Hong Kong,United States,Canada,United Kingdom,Australia,Netherlands,Luxembourg,Poland | Kirghizia,Switzerland,Paraguay,Northern Mariana Islands,Aruba,Chile,Vatican City State,Angola,Guam,Sweden,Uzbekistan,Portugal,French Polynesia,Indonesia,DR Congo,Nigeria,Nicaragua,Gibraltar,Mali |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for RAID: Shadow Legends in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free RAID: Shadow Legends's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to RAID: Shadow Legends, you can click the app name below to view related reports.