BILLA България Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BILLA България's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BILLA България.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BILLA България
App Name : BILLA България
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : BILLA AG
Publisher : Facebook,Instagram
Total creative ads during the time period : 30
Duration : 114
Popularity : 8,188
Check ASO Keywords of BILLA България
2. BILLA България’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BILLA България in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BILLA България in the recent period. As of 2021-03-07, among the BILLA България‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-07, BILLA България's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.61%,
Instagram's proportion is 25.01%,
Messenger's proportion is 25.01%,
Facebook's proportion is 24.37%,
's proportion is .
In the date of 2021-03-07, BILLA България‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of BILLA България
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BILLA България. We can see some advertising trends.
Top 1 Ad Creative of BILLA България
Ad Details ：
Headline ：Свали BILLA App
Text ：Изтегли BILLA App сега и открий всички предимства, направени специално за твоите нужди.
Top 2 Ad Creative of BILLA България
Ad Details ：
Headline ：Свали BILLA App
Text ：Пазарувай с дигиталната си карта и открий ваучери за допълнителни отстъпки всяка седмица.
Top 3 Ad Creative of BILLA България
Ad Details ：
Headline ：Свали BILLA App
Text ：Пазарувай с дигиталната си карта и открий ваучери за допълнителни отстъпки всяка седмица.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 56 | 56 | 56 |
| Popularity | 357 | 356 | 355 |
| Dimensions | 1080 x 1080 | 400 x 400 | 400 x 400 |
| Creative Type | Image | Video | Video |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Bulgaria | Bulgaria | Bulgaria |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for BILLA България in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free BILLA България's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BILLA България, you can click the app name below to view related reports, or you can find more info in ASOTools.