Bingo Rex Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bingo Rex's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bingo Rex.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bingo Rex
App Name : Bingo Rex
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Pipa Studios
Publisher : Instagram,Facebook
Total creative ads during the time period : 161
Duration : 134
Popularity : 19,259
Check ASO Keywords of Bingo Rex
2. Bingo Rex’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bingo Rex in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bingo Rex in the recent period. As of 2021-03-16, among the Bingo Rex‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Bingo Rex's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-16, Bingo Rex‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Bingo Rex
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bingo Rex. We can see some advertising trends.
Top 1 Ad Creative of Bingo Rex
Ad Details ：
Headline ：HORA DE SEGUIR NOSSO RUMO
Text ：Faça padrões em todas as cartelas na TRIP 75 e desbloqueie uma FASE BÔNUS que aumenta suas chances de ganhar! Vem com o Rex!
Top 2 Ad Creative of Bingo Rex
Ad Details ：
Headline ：MÃOS AO ALTO, FORASTEIRO!
Text ：Vamos continuar nossa investigação e mandar embora esse "miau" elemento, humano! Baixe agora Bingo Rex.
Top 3 Ad Creative of Bingo Rex
Ad Details ：
Headline ：VELHO OESTE
Text ：O Xerife Rex está investigando quem está causando confusão no velho oeste. Venha ajudá-lo na nova temporada do Bingo Rex.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 45 | 45 | 45 |
| Popularity | 236 | 236 | 236 |
| Dimensions | 426 x 426 | 720 x 1280 | 1920 x 1080 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Bingo Rex in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Bingo Rex's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bingo Rex, you can click the app name below to view related reports, or you can find more info in ASOTools.