ServiceMonster Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the ServiceMonster’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ServiceMonster.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of ServiceMonster

App Name : ServiceMonster

Logo

ServiceMonster-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Principal Focus, LLC

Publisher : Happy Burger,学画画为乐高精灵,Create Your Own Man SuperHero - Comics Book Character Dress Up Game for Kids & Boys,La Reina de las Nieves,Flying School bus simulator 3D free - school kids,AppBox Pro,Hearts+,画中画相机 - Selfie & Photo Editor

Total creative ads during the time period : 98

Duration : 508

Popularity : 31,395

2. ServiceMonster’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser ServiceMonster in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of ServiceMonster in the recent period. As of 2020-08-31, among the ServiceMonster‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, ServiceMonster’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 43.94%,

Instagram’s proportion is 43.94%,

Facebook’s proportion is 12.13%,

’s proportion is ,

’s proportion is .

In the date of 2020-08-31, ServiceMonster‘s network with the most ads is Audience Network and its proportion is 38.46%.

3. Top 3 Ad Creative Analysis of ServiceMonster

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ServiceMonster. We can see some advertising trends.

Top 1 Ad Creative of ServiceMonster

Ad Details :

Headline :Window Cleaning Spotlight: Dealing with a Difficult Customer

Text :Sometimes customers can be pretty terrible to deal with. Sure, you’re probably used to the occasional person who rudely accuses you of charging too much, or the unreliable customer who cancel…

Top 2 Ad Creative of ServiceMonster

Ad Details :

Headline :How to Automate Your Lead Capturing

Text :For years, keeping track of leads has been a mostly, or completely, manual process. Writing down someone’s information in your notebook. Typing it into your phone or computer. Gathering leads…

Top 3 Ad Creative of ServiceMonster

Ad Details :

Headline :How to Automate Your Lead Capturing

Text :For years, keeping track of leads has been a mostly, or completely, manual process. Writing down someone’s information in your notebook. Typing it into your phone or computer. Gathering leads…

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 306 204 204
Popularity 999 994 994
Dimensions 1920 x 1080 1200 x 800 1200 x 800
Creative Type Image Image Image
Network Facebook Messenger Instagram
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for ServiceMonster in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free ServiceMonster’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to ServiceMonster, you can click the app name below to view related reports.