BlinkID - ID card and passport scanner Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BlinkID - ID card and passport scanner's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BlinkID - ID card and passport scanner.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BlinkID - ID card and passport scanner
App Name : BlinkID - ID card and passport scanner
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Microblink
Publisher : Instagram,30 Day Fitness Challenge - Workout at Home,7 Minute Workout,Blue Light Filter - Night Mode, Night Shift,Avira Antivirus 2020 - Virus Cleaner & VPN,Treehouse Table,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Korean Food Recipes - 10k Recipes
Total creative ads during the time period : 289
Duration : 654
Popularity : 52,794
Check ASO Keywords of BlinkID - ID card and passport scanner
2. BlinkID - ID card and passport scanner’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BlinkID - ID card and passport scanner in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BlinkID - ID card and passport scanner in the recent period. As of 2021-02-23, among the BlinkID - ID card and passport scanner‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-23, BlinkID - ID card and passport scanner's the proportion of networks impressions are placed like this:
Facebook's proportion is 36.45%,
Audience Network's proportion is 21.18%,
Instagram's proportion is 21.18%,
Messenger's proportion is 21.18%,
's proportion is .
In the date of 2021-02-23, BlinkID - ID card and passport scanner‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of BlinkID - ID card and passport scanner
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BlinkID - ID card and passport scanner. We can see some advertising trends.
Top 1 Ad Creative of BlinkID - ID card and passport scanner
Ad Details ：
Headline ：Use camera to digitize your driver license
Text ：Save your driver license for filling out forms when you don't have it by your side.
Top 2 Ad Creative of BlinkID - ID card and passport scanner
Ad Details ：
Headline ：Fill out any form in seconds with BlinkID
Text ：Now you can save your driver license on your phone. Download the BlinkID demo app to digitize your driver license.
Top 3 Ad Creative of BlinkID - ID card and passport scanner
Ad Details ：
Headline ：Fill out any form in seconds with BlinkID
Text ：Now you can save your driver license on your phone. Download the BlinkID demo app to digitize your driver license.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 84 | 61 | 61 |
| Popularity | 781 | 455 | 443 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 12 | 6 | 6 |
| Countries | Mexico | Mexico | Mexico |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for BlinkID - ID card and passport scanner in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free BlinkID - ID card and passport scanner's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BlinkID - ID card and passport scanner, you can click the app name below to view related reports, or you can find more info in ASOTools.