Blockman Go Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Blockman Go's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Blockman Go.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Blockman Go
App Name : Blockman Go
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Blockman GO Studio
Publisher : Instagram,USA Weather forecast,Treehouse Table,TohoKabe - Touhou HD Wallpaper,SHAREit - Transfer & Share,TalkU Free Calls +Free Texting +International Call
Total creative ads during the time period : 648
Duration : 1,146
Popularity : 68,287
Check ASO Keywords of Blockman Go
2. Blockman Go’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Blockman Go in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Blockman Go in the recent period. As of 2021-03-08, among the Blockman Go‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-08, Blockman Go's the proportion of networks impressions are placed like this:
Facebook's proportion is 43.72%,
Audience Network's proportion is 18.08%,
Instagram's proportion is 18.08%,
Messenger's proportion is 18.08%,
Google Ads(Admob)'s proportion is 2.04%.
In the date of 2021-03-08, Blockman Go‘s network with the most ads is Facebook and its proportion is 24.0%.
3. Top 3 Ad Creative Analysis of Blockman Go
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Blockman Go. We can see some advertising trends.
Top 1 Ad Creative of Blockman Go
Ad Details ：
Headline ：Get block style minigames here
Text ：Who is the best builder? Build battle! Build and shoot.
Top 2 Ad Creative of Blockman Go
Ad Details ：
Headline ：😎Free minigames, chatting and making friends👉
Text ：🎮Bed wars, Sky block , Lucky block🎮
More games in BLOCKMAN GO, Join Today😍👾🎃
Top 3 Ad Creative of Blockman Go
Ad Details ：
Headline ：😎Free minigames, chatting and making friends👉
Text ：🎮Bed wars, Sky block , Egg Wars🎮
More games in BLOCKMAN GO, Join Today😍👾🎃
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 329 | 125 | 125 |
| Popularity | 956 | 914 | 914 |
| Dimensions | 1280 x 720 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | Messenger | Messenger |
| Related Ads | 3 | 1 | 1 |
| Countries | Canada,United Kingdom,United States,Australia | Kosovo,Poland,Thailand,Ukraine,Lebanon,Bhutan,Argentina,Kuwait,Greece,Portugal,Italy,Pakistan,Serbia and Montenegro,Azerbaijan,Kirghizia,Chile,Israel,Mongolia,Indonesia,Mexico | Oman,Indonesia,Armenia,Ecuador,United Arab Emirates,Spain,Argentina,Ukraine,Andorra,Kuwait,Serbia and Montenegro,Bangladesh,Malaysia,Kirghizia,Egypt,Philippines,Russia,Afghanistan,Mexico,Saudi Arabia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Blockman Go in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Blockman Go's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Blockman Go, you can click the app name below to view related reports, or you can find more info in ASOTools.