Bohemian Mama Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bohemian Mama's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bohemian Mama.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bohemian Mama
App Name : Bohemian Mama
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Bohemian Mama, LLC
Publisher : Instagram,Facebook
Total creative ads during the time period : 291
Duration : 413
Popularity : 132,684
Check ASO Keywords of Bohemian Mama
2. Bohemian Mama’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bohemian Mama in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bohemian Mama in the recent period. As of 2021-03-14, among the Bohemian Mama‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 46.15%, Playable Ads category's proportion is 0.0%, Image category's proportion is 53.85%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Bohemian Mama's the proportion of networks impressions are placed like this:
Instagram's proportion is 31.18%,
Facebook's proportion is 31.06%,
Audience Network's proportion is 19.46%,
Messenger's proportion is 18.3%,
's proportion is .
In the date of 2021-03-14, Bohemian Mama‘s network with the most ads is Instagram and its proportion is 30.77%.
3. Top 3 Ad Creative Analysis of Bohemian Mama
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bohemian Mama. We can see some advertising trends.
Top 1 Ad Creative of Bohemian Mama
Ad Details ：
Headline ：FREE SHIPPING
Text ：Thanks for shopping with Bohemian Mama! We’d like to gift you FREE SHIPPING On orders over $50 for a limited time only. Use Code "GETITNOW"
Top 2 Ad Creative of Bohemian Mama
Ad Details ：
Headline ：FREE SHIPPING
Text ：Thanks for shopping with Bohemian Mama! We’d like to gift you FREE SHIPPING On orders over $50 for a limited time only. Use Code "GETITNOW"
Top 3 Ad Creative of Bohemian Mama
Ad Details ：
Headline ：FREE SHIPPING
Text ：Thanks for shopping with Bohemian Mama! We’d like to gift you FREE SHIPPING On orders over $50 for a limited time only. Use Code "GETITNOW"
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 247 | 247 | 247 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 900 | 600 x 900 | 600 x 900 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Bohemian Mama in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Bohemian Mama's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bohemian Mama, you can click the app name below to view related reports, or you can find more info in ASOTools.