Bonum Health Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bonum Health's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bonum Health.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bonum Health
App Name : Bonum Health
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Bonum Health LLC
Publisher : Facebook,Instagram,Indian GK 2017 : General Knowledge Of happn India,Photo Editor & Pic Collage - Sweet Selfie Camera
Total creative ads during the time period : 23
Duration : 350
Popularity : 3,607
Check ASO Keywords of Bonum Health
2. Bonum Health’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bonum Health in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bonum Health in the recent period. As of 2021-03-12, among the Bonum Health‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 75.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 25.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Bonum Health's the proportion of networks impressions are placed like this:
Facebook's proportion is 47.49%,
Instagram's proportion is 47.49%,
Audience Network's proportion is 2.51%,
Messenger's proportion is 2.51%,
's proportion is .
In the date of 2021-03-12, Bonum Health‘s network with the most ads is Facebook and its proportion is 43.75%.
3. Top 3 Ad Creative Analysis of Bonum Health
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bonum Health. We can see some advertising trends.
Top 1 Ad Creative of Bonum Health
Ad Details ：
Headline ：
Text ：Insurance Free Telemedicine
See a Doctor Online For $19.95/mo
Top 2 Ad Creative of Bonum Health
Ad Details ：
Headline ：Only $19.95/mo
Text ：See a Doctor
Insurance Free Telemedicine
Only $19.95 /mo
Top 3 Ad Creative of Bonum Health
Ad Details ：
Headline ：
Text ：Insurance Free Telemedicine
See a Doctor Online For $19.95/mo
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 60 | 60 | 60 |
| Popularity | 230 | 229 | 229 |
| Dimensions | 426 x 222 | 426 x 222 | 426 x 222 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Australia,United Kingdom,United States,Canada | Australia,United Kingdom,United States,Canada | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Bonum Health in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Bonum Health's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bonum Health, you can click the app name below to view related reports, or you can find more info in ASOTools.