HeartFlow Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HeartFlow's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HeartFlow.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HeartFlow
App Name : HeartFlow
Logo：
OS : iOS
Network : Google Ads(Admob),Twitter,Facebook
Developer : HeartFlow
Publisher : Instagram,Facebook,Whopping Planes,Montage Video Musique,Percentage Calculator by MES,Video Transfer - Copy Videos,Sports Bet Calculator
Total creative ads during the time period : 382
Duration : 719
Popularity : 46,519
Check ASO Keywords of HeartFlow
2. HeartFlow’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HeartFlow in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HeartFlow in the recent period. As of 2021-03-16, among the HeartFlow‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, HeartFlow's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, HeartFlow‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of HeartFlow
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HeartFlow. We can see some advertising trends.
Top 1 Ad Creative of HeartFlow
Ad Details ：
Headline ：
Text ：HeartFlow is striving to reach as many patients with coronary artery disease as possible; learn why cardiologists and radiologists agree the #HeartFlowAnalysis is a game-changer. https://t.co/6AMNMkYa8z
Top 2 Ad Creative of HeartFlow
Ad Details ：
Headline ：
Text ：More than 30,000 patients have received a #HeartFlowAnalysis. To see where this test is currently available, use our HeartFlow Finder tool: https://t.co/TcowzrIj72 https://t.co/DtpdbprZpA
Top 3 Ad Creative of HeartFlow
Ad Details ：
Headline ：
Text ："When HeartFlow came in, it was very easy; there was really no difference in our workflow, it actually improved it.” Hear more about the Prairie Heart team’s experience with adopting the #HeartFlowAnalysis in this new video: https://t.co/5ZklbBZ9od @HSHSStJohns https://t.co/Gn045MQOAz
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 171 | 171 | 171 |
| Popularity | 960 | 960 | 959 |
| Dimensions | 1024 x 512 | 1200 x 675 | 1200 x 676 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United Kingdom,Australia,United States | Canada,Australia,United States,United Kingdom | Canada,Australia,United States,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for HeartFlow in recent advertising is Twitter, and the main creative type is Image.
In conclusion: The above is a free HeartFlow's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HeartFlow, you can click the app name below to view related reports, or you can find more info in ASOTools.