Bookmate: Read Books & Listen to Audiobooks Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bookmate: Read Books & Listen to Audiobooks's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bookmate: Read Books & Listen to Audiobooks.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bookmate: Read Books & Listen to Audiobooks
App Name : Bookmate: Read Books & Listen to Audiobooks
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Bookmate
Publisher : Instagram,30 Day Fitness Challenge - Workout at Home,Facebook,UC Mini-Download Video Status & Movies,Text Free: WiFi Calling App ,Photo Editor & Pic Collage - Sweet Selfie Camera,Treehouse Table
Total creative ads during the time period : 821
Duration : 1,982
Popularity : 32,793
Check ASO Keywords of Bookmate: Read Books & Listen to Audiobooks
2. Bookmate: Read Books & Listen to Audiobooks’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bookmate: Read Books & Listen to Audiobooks in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bookmate: Read Books & Listen to Audiobooks in the recent period. As of 2021-02-21, among the Bookmate: Read Books & Listen to Audiobooks‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-21, Bookmate: Read Books & Listen to Audiobooks's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-21, Bookmate: Read Books & Listen to Audiobooks‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Bookmate: Read Books & Listen to Audiobooks
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bookmate: Read Books & Listen to Audiobooks. We can see some advertising trends.
Top 1 Ad Creative of Bookmate: Read Books & Listen to Audiobooks
Ad Details ：
Headline ：
Text ：За последнее несколько лет веганство превратилось из причуды в обыденность. Среди веганов — масса знаменитостей и инфлюэнсеры. Веганская еда перестала быть скучной и стала глянцевой и привлекательной. Почему же чем дальше, тем больше агрессии вызывают веганы?
Top 2 Ad Creative of Bookmate: Read Books & Listen to Audiobooks
Ad Details ：
Headline ：Любимые книги всегда с тобой!
Text ：Миллион электронных и более 45 000 аудиокниг в библиотеке, которая всегда с вами, даже...
Top 3 Ad Creative of Bookmate: Read Books & Listen to Audiobooks
Ad Details ：
Headline ：
Text ：За последнее несколько лет веганство превратилось из причуды в обыденность. Среди веганов — масса знаменитостей и инфлюэнсеры. Веганская еда перестала быть скучной и стала глянцевой и привлекательной. Почему же чем дальше, тем больше агрессии вызывают веганы?
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 127 | 55 | 81 |
| Popularity | 884 | 774 | 638 |
| Dimensions | 600 x 600 | 750 x 750 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 101 | 1 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for Bookmate: Read Books & Listen to Audiobooks in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Bookmate: Read Books & Listen to Audiobooks's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bookmate: Read Books & Listen to Audiobooks, you can click the app name below to view related reports, or you can find more info in ASOTools.