Broken Plate Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Broken Plate's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Broken Plate.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Broken Plate
App Name : Broken Plate
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Broken Plate (Willow Park) Ltd
Publisher : Instagram,Facebook
Total creative ads during the time period : 22
Duration : 440
Popularity : 7,035
Check ASO Keywords of Broken Plate
2. Broken Plate’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Broken Plate in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Broken Plate in the recent period. As of 2021-03-16, among the Broken Plate‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Broken Plate's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Broken Plate‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Broken Plate
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Broken Plate. We can see some advertising trends.
Top 1 Ad Creative of Broken Plate
Ad Details ：
Headline ：
Text ：Nothing like brunch to warm you up on a cold morning ❄️ (that's just the excuse we use to justify eating brunch daily 😉). Brunch available daily Monday to Friday from 11:00am-2:00pm and Saturday & Sunday from 10:00am - 2:00pm. #brunch #brunchbabes #sundaybrunch #yyceats #greekfood
Top 2 Ad Creative of Broken Plate
Ad Details ：
Headline ：
Text ：Nothing like brunch to warm you up on a cold morning ❄️ (that's just the excuse we use to justify eating brunch daily 😉). Brunch available daily Monday to Friday from 11:00am-2:00pm and Saturday & Sunday from 10:00am - 2:00pm. #brunch #brunchbabes #sundaybrunch #yyceats #greekfood
Top 3 Ad Creative of Broken Plate
Ad Details ：
Headline ：
Text ：Nothing like brunch to warm you up on a cold morning ❄️ (that's just the excuse we use to justify eating brunch daily 😉). Brunch available daily Monday to Friday from 11:00am-2:00pm and Saturday & Sunday from 10:00am - 2:00pm. #brunch #brunchbabes #sundaybrunch #yyceats #greekfood
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 424 | 424 | 424 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 480 x 600 | 480 x 600 | 480 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United States,United Kingdom,Canada | Australia,United States,United Kingdom,Canada | Australia,United States,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Broken Plate in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Broken Plate's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Broken Plate, you can click the app name below to view related reports, or you can find more info in ASOTools.