Buffer: Social Media Manager Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Buffer: Social Media Manager's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Buffer: Social Media Manager.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Buffer: Social Media Manager
App Name : Buffer: Social Media Manager
Logo：
OS : iOS
Network : Facebook,Twitter,Instagram
Developer : Buffer, Inc.
Publisher : Facebook,Instagram,SHAREit - Transfer & Share
Total creative ads during the time period : 1,070
Duration : 1,815
Popularity : 69,324
Check ASO Keywords of Buffer: Social Media Manager
2. Buffer: Social Media Manager’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Buffer: Social Media Manager in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Buffer: Social Media Manager in the recent period. As of 2021-03-12, among the Buffer: Social Media Manager‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Buffer: Social Media Manager's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-12, Buffer: Social Media Manager‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Buffer: Social Media Manager
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Buffer: Social Media Manager. We can see some advertising trends.
Top 1 Ad Creative of Buffer: Social Media Manager
Ad Details ：
Headline ：«Charterfeber» søker deltagere
Text ：Kjenner du en god kandidat? ☀️
Top 2 Ad Creative of Buffer: Social Media Manager
Ad Details ：
Headline ：Stuttgart Attacker Booked For Taking Too Long To Score
Text ：He wanted to take an extra 10 seconds off the clock
Top 3 Ad Creative of Buffer: Social Media Manager
Ad Details ：
Headline ：27 Best Copywriting Formulas: How to Tell a Captivating Story Online
Text ：If Don Draper tweeted: 27 #copywriting formulas that will drive clicks & #engagement on social media https://t.co/AFyQ70i8Fi
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 219 |
| Popularity | 999 | 995 | 992 |
| Dimensions | 960 x 960 | 960 x 540 | |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | South Africa | United Kingdom,Canada,United States,Australia | Australia,United States,Canada,United Kingdom |
| Language | NA | English | English |
Through the above analysis, we can see that the most effective channel for Buffer: Social Media Manager in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Buffer: Social Media Manager's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Buffer: Social Media Manager, you can click the app name below to view related reports, or you can find more info in ASOTools.