Bus Simulator : Ultimate Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bus Simulator : Ultimate's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bus Simulator : Ultimate.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bus Simulator : Ultimate
App Name : Bus Simulator : Ultimate
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Zuuks Games
Publisher : Drift Mania Championship,Instagram,Monster Truck Parking Game Real Car Racing Games,Facebook,Train Driver 15,Bus Simulator 2015,Bus Smilation 2016
Total creative ads during the time period : 2,132
Duration : 641
Popularity : 391,005
Check ASO Keywords of Bus Simulator : Ultimate
2. Bus Simulator : Ultimate’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bus Simulator : Ultimate in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bus Simulator : Ultimate in the recent period. As of 2021-03-15, among the Bus Simulator : Ultimate‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Bus Simulator : Ultimate's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 36.74%,
Instagram's proportion is 31.64%,
Facebook's proportion is 31.62%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Bus Simulator : Ultimate‘s network with the most ads is Google Ads(Admob) and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Bus Simulator : Ultimate
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bus Simulator : Ultimate. We can see some advertising trends.
Top 1 Ad Creative of Bus Simulator : Ultimate
Ad Details ：
Headline ：Bus Simulator
Text ：Coach Bus Simulator
Top 2 Ad Creative of Bus Simulator : Ultimate
Ad Details ：
Headline ：Multiplayer Bus Simulator
Text ：Bus Simulator
Top 3 Ad Creative of Bus Simulator : Ultimate
Ad Details ：
Headline ：운전 시작 >>
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 317 | 302 | 190 |
| Popularity | 999 | 999 | 994 |
| Dimensions | 640 x 360 | 405 x 228 | 426 x 426 |
| Creative Type | Video | Image | Video |
| Network | Google Ads(Admob) | Google Ads(Admob) | |
| Related Ads | 2 | 30 | 1 |
| Countries | Romania | Australia,Canada,United Kingdom,Romania,Turkey,United States | Korea |
| Language | NA | NA | Korean |
Through the above analysis, we can see that the most effective channel for Bus Simulator : Ultimate in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Bus Simulator : Ultimate's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bus Simulator : Ultimate, you can click the app name below to view related reports, or you can find more info in ASOTools.