Cachet Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Cachet's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cachet.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Cachet

App Name : Cachet



OS : Android

Network : Facebook,Instagram,Messenger

Developer : Cachet Dev

Publisher : Instagram,Restaurant Mania - little additive fun free game,Caption IIG,The Malaysian Insight,Memes daily App,Sticky Notepad

Total creative ads during the time period : 50

Duration : 193

Popularity : 4,612

Check ASO Keywords of Cachet

2. Cachet’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cachet in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Cachet in the recent period. As of 2021-02-05, among the Cachet‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-05, Cachet's the proportion of networks impressions are placed like this:

Google Ads(Admob)'s proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-02-05, Cachet‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Cachet

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cachet. We can see some advertising trends.

Top 1 Ad Creative of Cachet

Ad Details :

Headline :

Text :

Top 2 Ad Creative of Cachet

Ad Details :

Headline :

Text :

Top 3 Ad Creative of Cachet

Ad Details :

Headline :

Text :Страхование, которое подходит именно твоему графику езды.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 52 52 31
Popularity 294 291 155
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Instagram Messenger Instagram
Related Ads 1 1 1
Countries Estonia
Language NA NA Russian

Through the above analysis, we can see that the most effective channel for Cachet in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free Cachet's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Cachet, you can click the app name below to view related reports, or you can find more info in ASOTools.