Cafetalk Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cafetalk's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cafetalk.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cafetalk
App Name : Cafetalk
Logo：
OS : Android
Network : Facebook,Twitter,Instagram
Developer : Small Bridge
Publisher : Instagram,Facebook,Holy Bible NKJV Offline,普通话水平测试标准发音随时学-学拼音,考教师资格证,普通话水平测试助手,Learn English SS - British Eng (FREE),推方块 － 经典推箱子解谜华容道手游
Total creative ads during the time period : 205
Duration : 664
Popularity : 75,290
Check ASO Keywords of Cafetalk
2. Cafetalk’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cafetalk in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cafetalk in the recent period. As of 2021-03-15, among the Cafetalk‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Cafetalk's the proportion of networks impressions are placed like this:
Facebook's proportion is 30.29%,
Instagram's proportion is 29.97%,
Messenger's proportion is 29.8%,
Audience Network's proportion is 9.94%,
's proportion is .
In the date of 2021-03-15, Cafetalk‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Cafetalk
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cafetalk. We can see some advertising trends.
Top 1 Ad Creative of Cafetalk
Ad Details ：
Headline ：Online Japanese Lessons
Text ：Find the best private online Japanese tutors & start learning Japanese now.
Top 2 Ad Creative of Cafetalk
Ad Details ：
Headline ：Online Japanese Lessons
Text ：Find the best private online Japanese tutors & start learning Japanese now.
Top 3 Ad Creative of Cafetalk
Ad Details ：
Headline ：Online Japanese Lessons
Text ：Find the best private online Japanese tutors & start learning Japanese now.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 246 | 246 | 289 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 628 | 1200 x 628 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Finland,United Kingdom,Germany,Singapore,Sweden,Japan,Denmark,Norway,Australia,United States,New Zealand,Ireland,Canada | Singapore,Finland,United States,Germany,Japan,United Kingdom,Denmark,Canada,Ireland,Sweden,Australia,Norway | United States,Norway,Canada,United Kingdom,Singapore,Germany,Australia,Denmark,New Zealand,Japan |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Cafetalk in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Cafetalk's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cafetalk, you can click the app name below to view related reports, or you can find more info in ASOTools.