Calgary Co-op Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Calgary Co-op's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Calgary Co-op.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Calgary Co-op
App Name : Calgary Co-op
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Calgary Co-operative Association Limited
Publisher : Instagram,Facebook
Total creative ads during the time period : 206
Duration : 195
Popularity : 25,286
Check ASO Keywords of Calgary Co-op
2. Calgary Co-op’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Calgary Co-op in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Calgary Co-op in the recent period. As of 2021-02-23, among the Calgary Co-op‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 44.44%, Playable Ads category's proportion is 0.0%, Image category's proportion is 55.56%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-23, Calgary Co-op's the proportion of networks impressions are placed like this:
Facebook's proportion is 49.78%,
Audience Network's proportion is 48.54%,
Instagram's proportion is 1.24%,
Messenger's proportion is 0.45%,
's proportion is .
In the date of 2021-02-23, Calgary Co-op‘s network with the most ads is Facebook and its proportion is 44.44%.
3. Top 3 Ad Creative Analysis of Calgary Co-op
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Calgary Co-op. We can see some advertising trends.
Top 1 Ad Creative of Calgary Co-op
Ad Details ：
Headline ：Calgary Co-op Carwashes
Text ：Drive away with a Turtle Wax shine at all Calgary Co-op Touchless Carwashes. Visit today!
Top 2 Ad Creative of Calgary Co-op
Ad Details ：
Headline ：Calgary Co-op Carwashes
Text ：Drive away with a Turtle Wax shine at all Calgary Co-op Touchless Carwashes. Visit today!
Top 3 Ad Creative of Calgary Co-op
Ad Details ：
Headline ：Calgary Co-op Carwashes
Text ：Drive away with a Turtle Wax shine at all Calgary Co-op Touchless Carwashes. Visit today!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 173 | 173 | 173 |
| Popularity | 979 | 979 | 978 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | Australia,United Kingdom,Canada,United States | United Kingdom,Canada,United States,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Calgary Co-op in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Calgary Co-op's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Calgary Co-op, you can click the app name below to view related reports, or you can find more info in ASOTools.