CamperMate Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the CamperMate's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CamperMate.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of CamperMate
App Name : CamperMate
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : MOGEO Limited
Publisher : Facebook,Instagram,Koran auf Deutsch
Total creative ads during the time period : 84
Duration : 640
Popularity : 21,481
Check ASO Keywords of CamperMate
2. CamperMate’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser CamperMate in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of CamperMate in the recent period. As of 2021-03-15, among the CamperMate‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 5.26%, Playable Ads category's proportion is 0.0%, Image category's proportion is 89.47%, Carousel category's proportion is 5.26%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, CamperMate's the proportion of networks impressions are placed like this:
Audience Network's proportion is 50.03%,
Facebook's proportion is 49.97%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, CamperMate‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of CamperMate
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CamperMate. We can see some advertising trends.
Top 1 Ad Creative of CamperMate
Ad Details ：
Headline ：Download CamperMate App for Free
Text ：Camping or travelling in New Zealand or Australia? CamperMate will help you find what you need when you're exploring. With online and offline maps as well as a huge database of camping and travel-related information, CamperMate will be your best mate on the road in New Zealand and Australia! Over...
Top 2 Ad Creative of CamperMate
Ad Details ：
Headline ：Download CamperMate App for Free
Text ：Camping or travelling in New Zealand or Australia? CamperMate will help you find what you need when you're exploring. With online and offline maps as well as a huge database of camping and travel-related information, CamperMate will be your best mate on the road in New Zealand and Australia! Over...
Top 3 Ad Creative of CamperMate
Ad Details ：
Headline ：Download CamperMate App for Free
Text ：Camping or travelling in New Zealand or Australia? CamperMate will help you find what you need when you're exploring. With online and offline maps as well as a huge database of camping and travel-related information, CamperMate will be your best mate on the road in New Zealand and Australia! Over...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 78 | 78 | 78 |
| Popularity | 529 | 529 | 529 |
| Dimensions | 1365 x 1365 | 1150 x 1150 | 1365 x 1365 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,New Zealand | New Zealand,Australia | New Zealand,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for CamperMate in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free CamperMate's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to CamperMate, you can click the app name below to view related reports, or you can find more info in ASOTools.