Caper Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Caper’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Caper.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Caper

App Name : Caper



OS : Android

Network : Facebook,Instagram

Developer : Redtail Adventures Limited

Publisher :

Total creative ads during the time period : 9

Duration : 152

Popularity : 2,401

2. Caper’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Caper in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Caper in the recent period. As of 2020-09-07, among the Caper‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Caper’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Caper‘s network with the most ads is Instagram and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Caper

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Caper. We can see some advertising trends.

Top 1 Ad Creative of Caper

Ad Details :

Headline :Start Your Adventure

Text :

Top 2 Ad Creative of Caper

Ad Details :

Headline :Start Your Adventure

Text :Caper provides parents with an instant, creative solution to keeping kids 4-9 years physically active and happy. With our interactive, story-led experiences, Caper helps get the whole family involved in fun, educational, engaging ‘missions’ that can be completed at home or outdoors in private sp...

Top 3 Ad Creative of Caper

Ad Details :

Headline :Start Your Adventure

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 76 54 54
Popularity 579 344 309
Dimensions 400 x 400 1080 x 1080 400 x 400
Creative Type Video Image Video
Network Facebook Facebook Instagram
Related Ads 1 1 1
Countries United States,United Kingdom United Kingdom,United States United Kingdom,United States
Language English English English

Through the above analysis, we can see that the most effective channel for Caper in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Caper’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Caper, you can click the app name below to view related reports.