Pede Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pede's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pede.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pede
App Name : Pede
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : PT. IndoAlliz Perkasa Sukses
Publisher : Fotor - Photo Editor&Collage,Facebook,Instagram,POTO - Photo Collage Editor,OLX Classifieds,Un día más culto,MySQL QueryDB Client
Total creative ads during the time period : 50
Duration : 461
Popularity : 3,887
Check ASO Keywords of Pede
2. Pede’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pede in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pede in the recent period. As of 2021-03-18, among the Pede‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-18, Pede's the proportion of networks impressions are placed like this:
Instagram's proportion is 74.39%,
Facebook's proportion is 8.54%,
Audience Network's proportion is 8.54%,
Messenger's proportion is 8.54%,
's proportion is .
In the date of 2021-03-18, Pede‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Pede
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pede. We can see some advertising trends.
Top 1 Ad Creative of Pede
Ad Details ：
Headline ：Tunggu apalagi, buka Pede skrg!
Text ：Yuk beli asuransi jiwa Sekoci mulai Rp18ribu, GRATIS PULSA s/d Rp20ribu
Top 2 Ad Creative of Pede
Ad Details ：
Headline ：#PedeAjaDulu
Text ：Dapatkan cashback 25% maks. Rp10rb dgn belanja di Indomaret, Alfamart, atau merchant...
Top 3 Ad Creative of Pede
Ad Details ：
Headline ：#PedeAjaSekarang
Text ：Lagi butuh dana darurat? Coba ajuin aja pakai Pede Pinter di aplikasi Pede. Dana hingga Rp8 juta, proses cepat, bunga bersahabat, syarat mudah, cicilan hingga 6 bulan. Ajuin yuk! #MakinJagoAturDuit
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 51 | 32 | 56 |
| Popularity | 330 | 166 | 122 |
| Dimensions | 749 x 748 | 750 x 750 | 240 x 426 |
| Creative Type | Image | Image | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 52 | 42 | 5 |
| Countries | Indonesia | Indonesia | Indonesia |
| Language | Indonesian | Indonesian | Indonesian |
Through the above analysis, we can see that the most effective channel for Pede in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Pede's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pede, you can click the app name below to view related reports, or you can find more info in ASOTools.