CARKETA Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the CARKETA's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CARKETA.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of CARKETA
App Name : CARKETA
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Carketa
Publisher : Instagram,Fairytale Fiasco - Sleep Spell,Gotcha GO for Pokemon Go,Counting 123 - Learn to count,Nursery Rhymes Song Collection,中学生漢字(手書き＆読み方),Pet Doctor - Puppy Care, Feed Dress Up,Monquest
Total creative ads during the time period : 57
Duration : 269
Popularity : 3,684
Check ASO Keywords of CARKETA
2. CARKETA’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser CARKETA in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of CARKETA in the recent period. As of 2021-05-06, among the CARKETA‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-06, CARKETA's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.56%,
Audience Network's proportion is 27.56%,
Instagram's proportion is 27.56%,
Messenger's proportion is 17.33%,
's proportion is .
In the date of 2021-05-06, CARKETA‘s network with the most ads is Facebook and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of CARKETA
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CARKETA. We can see some advertising trends.
Top 1 Ad Creative of CARKETA
Ad Details ：
Headline ：The #1 Inspection & Recon Platform
Text ：Get A Demo Today
Top 2 Ad Creative of CARKETA
Ad Details ：
Headline ：The #1 Inspection & Recon Platform
Text ：Get A Demo Today
Top 3 Ad Creative of CARKETA
Ad Details ：
Headline ：DMS Software Tool for Used Car Dealerships | getCARKETA.com
Text ：You can improve customer communication with Carketa Connects Automation. Truly customize your messaging and give your customers updates through the reconditioning process!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 26 | 26 | 29 |
| Popularity | 129 | 128 | 97 |
| Dimensions | 400 x 224 | 400 x 224 | 600 x 513 |
| Creative Type | Video | Video | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 2 |
| Countries | United States | United States | Canada,United States,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for CARKETA in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free CARKETA's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to CARKETA, you can click the app name below to view related reports, or you can find more info in ASOTools.