Carpe Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Carpe’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Carpe.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Carpe

App Name : Carpe

Logo

Carpe-SocialPeta

OS : Android

Network : Facebook,Instagram,Audience Network

Developer : Carpe

Publisher : Video Maker,MySQL QueryDB Client,Xender - Share MusicVideo,Share Photo,Share File,Korean Food Recipes - 10k Recipes,YouCam Nails - Manicure Salon for Custom Nail Art

Total creative ads during the time period : 1,201

Duration : 267

Popularity : 317,979

2. Carpe’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Carpe in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Carpe in the recent period. As of 2020-09-05, among the Carpe‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 27.78%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 72.22%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Carpe’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 75.27%,

Instagram’s proportion is 24.73%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, Carpe‘s network with the most ads is Facebook and its proportion is 83.33%.

3. Top 3 Ad Creative Analysis of Carpe

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Carpe. We can see some advertising trends.

Top 1 Ad Creative of Carpe

Ad Details :

Headline :carpe.com.tr

Text :Tüm Gençlerin Modadaki En Güvenilir Buluşma Noktası. Hemen Carpe'len Ayrıcalıkları Hisset.

Top 2 Ad Creative of Carpe

Ad Details :

Headline :Stoklarla sınırlı.

Text :Bunun ile tam tamına 10 atttiiii.

Top 3 Ad Creative of Carpe

Ad Details :

Headline :Stoklarla sınırlı.

Text :Bunun ile tam tamına 10 atttiiii.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 23 1 1
Popularity 114 54 51
Dimensions 640 x 640 749 x 747 750 x 750
Creative Type Image Image Image
Network Instagram Audience Network Audience Network
Related Ads 1 36 17
Countries Turkey Turkey Turkey
Language Turkish Turkish Turkish

Through the above analysis, we can see that the most effective channel for Carpe in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free Carpe’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Carpe, you can click the app name below to view related reports.