Cars.com - New & Used Cars Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cars.com - New & Used Cars's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cars.com - New & Used Cars.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cars.com - New & Used Cars
App Name : Cars.com - New & Used Cars
Logo：
OS : iOS
Network : Audience Network,Google Ads(Admob),Facebook
Developer : Cars.com
Publisher : GulogGratis,Fotor - Photo Editor&Collage,OLX Classifieds,MySQL QueryDB Client,Un día más culto,Montage Video Musique,MakeupPlus - Virtual Makeup,Co Tuong Up,appsGratis
Total creative ads during the time period : 6,090
Duration : 932
Popularity : 423,483
Check ASO Keywords of Cars.com - New & Used Cars
2. Cars.com - New & Used Cars’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cars.com - New & Used Cars in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cars.com - New & Used Cars in the recent period. As of 2021-03-15, among the Cars.com - New & Used Cars‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 21.74%, Playable Ads category's proportion is 0.0%, Image category's proportion is 73.91%, Carousel category's proportion is 4.35%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Cars.com - New & Used Cars's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.41%,
Instagram's proportion is 26.16%,
Messenger's proportion is 23.72%,
Audience Network's proportion is 23.7%,
's proportion is .
In the date of 2021-03-15, Cars.com - New & Used Cars‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Cars.com - New & Used Cars
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cars.com - New & Used Cars. We can see some advertising trends.
Top 1 Ad Creative of Cars.com - New & Used Cars
Ad Details ：
Headline ：حمل الآن من هنا مجانا
Text ：حملو الآن تطبيق فيه عروض اسبوعية كل يوم ثلاثاء واكثر من 1200 سياره للبيع بسعر يبدأ ب800$ وهو اكبر الاسواق لتحميل التطبيق من هنا: https://insurance-quotes24.com/car-insurance-best-app-to-finde-your-dream-car/
Top 2 Ad Creative of Cars.com - New & Used Cars
Ad Details ：
Headline ：حمل الآن من هنا مجانا
Text ：حملو الآن تطبيق فيه عروض اسبوعية كل يوم ثلاثاء واكثر من 1200 سياره للبيع بسعر يبدأ ب800$ وهو اكبر الاسواق
لتحميل التطبيق من هنا:
https://insurance-quotes24.com/car-insurance-best-app-to-finde-your-dream-car/
Top 3 Ad Creative of Cars.com - New & Used Cars
Ad Details ：
Headline ：Shop the Cars.com App Today
Text ：From home delivery to online car shopping tools, meet your next vehicle on the Cars.com app.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 336 | 185 | 173 |
| Popularity | 999 | 999 | 997 |
| Dimensions | 398 x 224 | 398 x 224 | 1638 x 2048 |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 24 | 23 | 18 |
| Countries | Canada,United States,Australia,Algeria,United Kingdom,Egypt,Morocco | Canada,United States,Algeria,Egypt,Australia,United Kingdom,Morocco | Australia,United Kingdom,Canada,United States |
| Language | Arabic | Arabic | English |
Through the above analysis, we can see that the most effective channel for Cars.com - New & Used Cars in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Cars.com - New & Used Cars's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cars.com - New & Used Cars, you can click the app name below to view related reports, or you can find more info in ASOTools.