Castorama Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Castorama's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Castorama.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Castorama
App Name : Castorama
Logo：
OS : iOS
Network : Facebook,Messenger,Google Ads(Admob)
Developer : Castorama Polska Sp. z o.o.
Publisher : Facebook,PixBox Coloring - Color by number Sandbox,Instagram,Lagu kanak-kanak Offline Omar dan Hana (Lengkap),Aktüel Ürünler Kataloğu,Baby tracker - feeding, sleep and diaper,تحفيظ القرآن للأطفال بدون نت,Urdu Kids Poems -Offline Videos
Total creative ads during the time period : 105
Duration : 1,048
Popularity : 18,149
Check ASO Keywords of Castorama
2. Castorama’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Castorama in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Castorama in the recent period. As of 2021-03-02, among the Castorama‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-02, Castorama's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-02, Castorama‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Castorama
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Castorama. We can see some advertising trends.
Top 1 Ad Creative of Castorama
Ad Details ：
Headline ：Kołek uniwersalny Fischer
Text ：Sprawdź, czy w koszyku jest już wszystko i dokończ zakupy.
Top 2 Ad Creative of Castorama
Ad Details ：
Headline ：Kołki do gazobetonu Fischer GB 8 mm 4 szt.
Text ：Sprawdź, czy w koszyku jest już wszystko i dokończ zakupy.
Top 3 Ad Creative of Castorama
Ad Details ：
Headline ：Kolek rozporowy Fischer
Text ：Sprawdź, czy w koszyku jest już wszystko i dokończ zakupy.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 111 | 111 | 111 |
| Popularity | 588 | 587 | 585 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Poland | Poland | Poland |
| Language | Polish | Polish | Polish |
Through the above analysis, we can see that the most effective channel for Castorama in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Castorama's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Castorama, you can click the app name below to view related reports, or you can find more info in ASOTools.