Channel.io Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Channel.io’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Channel.io.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Channel.io

App Name : Channel.io

Logo

Channel.io-SocialPeta

OS : Android

Network : Facebook,Instagram,Twitter

Developer : ZOYI Corporation

Publisher :

Total creative ads during the time period : 94

Duration : 507

Popularity : 5,168

2. Channel.io’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Channel.io in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Channel.io in the recent period. As of 2020-09-01, among the Channel.io‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 14.29%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 80.95%, Carousel category’s proportion is 4.76%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-01, Channel.io’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 68.18%,

Facebook’s proportion is 31.82%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-01, Channel.io‘s network with the most ads is Instagram and its proportion is 52.38%.

3. Top 3 Ad Creative Analysis of Channel.io

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Channel.io. We can see some advertising trends.

Top 1 Ad Creative of Channel.io

Ad Details :

Headline :오늘 무료체험 신청하세요

Text :14일 무료체험 신청하기 (4.9초)

Top 2 Ad Creative of Channel.io

Ad Details :

Headline :

Text :14일 무료체험 신청하기 (4.9초)

Top 3 Ad Creative of Channel.io

Ad Details :

Headline :구매 없이 떠나는 고객 잡고 싶다면?

Text :오늘 채널톡 무료체험 시작하세요

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 40 40 54
Popularity 200 199 149
Dimensions 900 x 900 426 x 426 1080 x 1080
Creative Type Image Video Image
Network Instagram Instagram Facebook
Related Ads 1 1 2
Countries Korea Korea Korea
Language Korean Korean Korean

Through the above analysis, we can see that the most effective channel for Channel.io in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free Channel.io’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Channel.io, you can click the app name below to view related reports.