Channel.io Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Channel.io's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Channel.io.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Channel.io
App Name : Channel.io
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Channel Corp.
Publisher : Instagram,Facebook
Total creative ads during the time period : 216
Duration : 770
Popularity : 23,258
Check ASO Keywords of Channel.io
2. Channel.io’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Channel.io in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Channel.io in the recent period. As of 2021-05-22, among the Channel.io‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-22, Channel.io's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-22, Channel.io‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Channel.io
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Channel.io. We can see some advertising trends.
Top 1 Ad Creative of Channel.io
Ad Details ：
Headline ：채팅 상담
Text ：개발자 없이 단 5분,
내 사이트에 채팅 상담창을 달아보세요!
🔸카톡, 네이버 톡톡, 라인 연동
🔸채팅 상담 무제한 무료
야나두, 펫프렌즈, 클래스101, 아뜨랑스 등
3만 개 이상 기업이 선택한
비즈 메신저 채널톡!
성장의 기회는 채팅으로부터🚀
무료로 고객과 대화를 시작하세요!
Top 2 Ad Creative of Channel.io
Ad Details ：
Headline ：채팅 상담
Text ：개발자 없이 단 5분,
내 사이트에 채팅 상담창을 달아보세요!
🔸카톡, 네이버 톡톡, 라인 연동
🔸채팅 상담 무제한 무료
야나두, 펫프렌즈, 클래스101, 아뜨랑스 등
3만 개 이상 기업이 선택한
비즈 메신저 채널톡!
성장의 기회는 채팅으로부터🚀
무료로 고객과 대화를 시작하세요!
Top 3 Ad Creative of Channel.io
Ad Details ：
Headline ：チャット導入で購入前の相談件数、約600%UPを実現！コロナ禍でオンライン接客に注力！
Text ：【チャネルトーク導入事例｜お酒のECサイト「KURAND」】
チャット導入で購入前の相談件数、約600%UPを実現！コロナ禍で行ったKURAND流オンライン接客とは？
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 103 | 103 | 91 |
| Popularity | 751 | 749 | 443 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 2 |
| Countries | Korea | Korea | Japan |
| Language | Korean | Korean | Japanese |
Through the above analysis, we can see that the most effective channel for Channel.io in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Channel.io's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Channel.io, you can click the app name below to view related reports, or you can find more info in ASOTools.