Queerscreen Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Queerscreen's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Queerscreen.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Queerscreen
App Name : Queerscreen
Logo：
OS : iOS
Network : Instagram,Messenger,Facebook
Developer : VOD Factory
Publisher : Instagram,Facebook
Total creative ads during the time period : 71
Duration : 540
Popularity : 19,884
Check ASO Keywords of Queerscreen
2. Queerscreen’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Queerscreen in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Queerscreen in the recent period. As of 2021-05-18, among the Queerscreen‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 26.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 73.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-18, Queerscreen's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.05%,
Messenger's proportion is 49.95%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-18, Queerscreen‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Queerscreen
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Queerscreen. We can see some advertising trends.
Top 1 Ad Creative of Queerscreen
Ad Details ：
Headline ：
Text ：💥 Viens tester GRATUITEMENT pendant 7 jours la première Offre VOD exclusivement 𝙇𝙂𝘽𝙏+ : films, séries, documentaires... Tout y est !
Si tu n'y trouves pas ton bonheur, c'est que tu dois être 100% straight 😜
Top 2 Ad Creative of Queerscreen
Ad Details ：
Headline ：La crème des films et séries LGBT
Text ：🌈 Queerscreen vous propose plus de 300 films et séries LGBT+ avec des nouveautés toutes les semaines
👉 𝗣𝗿𝗼𝗳𝗶𝘁𝗲𝘇 𝗺𝗮𝗶𝗻𝘁𝗲𝗻𝗮𝗻𝘁 𝗱𝗲 𝟳 𝗷𝗼𝘂𝗿𝘀 𝗱'𝗲𝘀𝘀𝗮𝗶 𝗼𝗳𝗳𝗲𝗿𝘁𝘀 ! 😍
Top 3 Ad Creative of Queerscreen
Ad Details ：
Headline ：La crème des films et séries LGBT
Text ：🌈 Queerscreen vous propose plus de 300 films et séries LGBT+ avec des nouveautés toutes les semaines
👉 𝗣𝗿𝗼𝗳𝗶𝘁𝗲𝘇 𝗺𝗮𝗶𝗻𝘁𝗲𝗻𝗮𝗻𝘁 𝗱𝗲 𝟳 𝗷𝗼𝘂𝗿𝘀 𝗱'𝗲𝘀𝘀𝗮𝗶 𝗼𝗳𝗳𝗲𝗿𝘁𝘀 ! 😍
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 305 | 212 | 212 |
| Popularity | 999 | 969 | 966 |
| Dimensions | 1080 x 1080 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 4 | 4 |
| Countries | France | France,Switzerland,Central African,Monaco,Congo,Luxembourg,Belgium | Belgium,France,Monaco,Luxembourg,Congo,Switzerland,Central African |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Queerscreen in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Queerscreen's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Queerscreen, you can click the app name below to view related reports, or you can find more info in ASOTools.