Citizens Bank Mobile Banking Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Citizens Bank Mobile Banking's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Citizens Bank Mobile Banking.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Citizens Bank Mobile Banking
App Name : Citizens Bank Mobile Banking
Logo：
OS : Android
Network : Facebook,Instagram,YouTube
Developer : Citizens Bank, N.A.
Publisher : Instagram,Facebook
Total creative ads during the time period : 40
Duration : 258
Popularity : 3,705
Check ASO Keywords of Citizens Bank Mobile Banking
2. Citizens Bank Mobile Banking’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Citizens Bank Mobile Banking in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Citizens Bank Mobile Banking in the recent period. As of 2020-12-23, among the Citizens Bank Mobile Banking‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-23, Citizens Bank Mobile Banking's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-23, Citizens Bank Mobile Banking‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Citizens Bank Mobile Banking
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Citizens Bank Mobile Banking. We can see some advertising trends.
Top 1 Ad Creative of Citizens Bank Mobile Banking
Ad Details ：
Headline ：Let's Get Through This, Together
Text ：
Top 2 Ad Creative of Citizens Bank Mobile Banking
Ad Details ：
Headline ：Citizens Bank
Text ：To all the essential workers, Citizens Bank wants to say thanks for all they do to help us through.
Top 3 Ad Creative of Citizens Bank Mobile Banking
Ad Details ：
Headline ：Citizens Bank
Text ：Now is the time to give a little of ourselves... or a lot. Show support for communities by buying gift cards from local businesses.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 47 | 39 | 34 |
| Popularity | 248 | 197 | 167 |
| Dimensions | 400 x 400 | 640 x 640 | 640 x 640 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United States,Australia,United Kingdom | United States,United Kingdom,Canada,Australia | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Citizens Bank Mobile Banking in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Citizens Bank Mobile Banking's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Citizens Bank Mobile Banking, you can click the app name below to view related reports, or you can find more info in ASOTools.