Orange Money RDC Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Orange Money RDC's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Orange Money RDC.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Orange Money RDC
App Name : Orange Money RDC
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Orange RD Congo
Publisher : Instagram,Facebook
Total creative ads during the time period : 64
Duration : 326
Popularity : 4,790
Check ASO Keywords of Orange Money RDC
2. Orange Money RDC’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Orange Money RDC in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Orange Money RDC in the recent period. As of 2021-02-19, among the Orange Money RDC‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-19, Orange Money RDC's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-02-19, Orange Money RDC‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Orange Money RDC
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Orange Money RDC. We can see some advertising trends.
Top 1 Ad Creative of Orange Money RDC
Ad Details ：
Headline ：
Text ：[#OrangeVousAccompagne] Famille orange, vérifiez la compatibilité de votre téléphone et votre carte SIM en tapant *345# pour profiter pleinement de la 4G+ d’ Orange.😊 Pour plus d’infos ➡️https://t.co/Qk8SX5LcFa https://t.co/V4ESshBy5d
Top 2 Ad Creative of Orange Money RDC
Ad Details ：
Headline ：
Text ：[#OrangeVousAccompagne] Famille orange, connectez jusqu’ à 10 appareils via la Airbox 4G+ d’Orange pour partager du bonheur autour de vous. 😊 trouvez plus d'infos sur la Airbox ici ➡️https://t.co/BchJi3KBVI https://t.co/bwlXrDWOLI
Top 3 Ad Creative of Orange Money RDC
Ad Details ：
Headline ：
Text ：[#OrangeVousAccompagne] Avec la homebox 4G+ d’Orange, connectez vos appareils en Wifi et travaillez en toute sécurité à domicile. Pour plus d'info, visitez notre site web https://t.co/91yamvCJ0v https://t.co/tZewLgKevp
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 77 | 77 | 16 |
| Popularity | 449 | 449 | 86 |
| Dimensions | 900 x 1200 | 900 x 1200 | 1199 x 1200 |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Switzerland,Belgium,Central African,Monaco,France,Congo,Luxembourg | Switzerland,Belgium,Central African,Monaco,France,Congo,Luxembourg | Monaco,Luxembourg,Congo,Central African,France,Switzerland,Belgium |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Orange Money RDC in recent advertising is Twitter, and the main creative type is Video.
In conclusion: The above is a free Orange Money RDC's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Orange Money RDC, you can click the app name below to view related reports, or you can find more info in ASOTools.