ClassicCars.com Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ClassicCars.com's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ClassicCars.com.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ClassicCars.com
App Name : ClassicCars.com
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : ClassicCars.com
Publisher : Instagram,Facebook,City Driver: Roof Parking Challenge
Total creative ads during the time period : 78
Duration : 739
Popularity : 20,735
Check ASO Keywords of ClassicCars.com
2. ClassicCars.com’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ClassicCars.com in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ClassicCars.com in the recent period. As of 2021-02-28, among the ClassicCars.com‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 11.11%, Playable Ads category's proportion is 0.0%, Image category's proportion is 88.89%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-28, ClassicCars.com's the proportion of networks impressions are placed like this:
Facebook's proportion is 39.07%,
Audience Network's proportion is 35.4%,
Instagram's proportion is 25.53%,
's proportion is ,
's proportion is .
In the date of 2021-02-28, ClassicCars.com‘s network with the most ads is Facebook and its proportion is 38.89%.
3. Top 3 Ad Creative Analysis of ClassicCars.com
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ClassicCars.com. We can see some advertising trends.
Top 1 Ad Creative of ClassicCars.com
Ad Details ：
Headline ：Get 10% Off Your For-Sale Listing
Text ：Buyers are online now more than ever. Save 10% off listing your car in front of over 3 million car enthusiasts by using promo code: FB10.
Top 2 Ad Creative of ClassicCars.com
Ad Details ：
Headline ：Buying or Selling a Classic Car?
Text ：With 43,380 vehicles for sale, we're the largest website for classic and collector vehicles, muscle cars, hot rods, street rods, and more.
Top 3 Ad Creative of ClassicCars.com
Ad Details ：
Headline ：Sell Your Classic Car Today
Text ：With over a million vehicles sold, we know a thing or two about selling classics. Choose from one of our three listing packages to showcase your collector car to over 3 million online buyers!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 193 | 194 | 141 |
| Popularity | 991 | 941 | 936 |
| Dimensions | 2048 x 1365 | 600 x 314 | 400 x 224 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 2 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for ClassicCars.com in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free ClassicCars.com's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ClassicCars.com, you can click the app name below to view related reports, or you can find more info in ASOTools.